Senior User Acquisition Manager (f/m/d)

What you will do:

• Plan and execute user acquisition campaigns across multiple channels such as mobile video networks, social media, content marketing, influencer partnerships etc.
• Work with the design team to develop creative campaigns and experiments, proactively test different hypotheses to improve creative performance.
• Analyze and optimize user acquisition campaigns to improve performance and ROI
• Stay up-to-date with industry trends and best practices in user acquisition and mobile gaming marketing
• Manage and nurture relationships with external partners such as influencer agencies, ad networks, and app stores.
• Proactively research and develop new tests to improve campaigns performance.
• Work closely with the product team to ensure that user acquisition campaigns are aligned with product goals and features.
• Test our products and competitors and come up with ways to improve impact on marketing initiatives.

Who you are:

• Bachelor's degree in marketing, business, or a related field (MBA preferred)
• 5+ years of experience in user acquisition or mobile marketing, with a proven track record of success in the gaming industry
• Expert level knowledge and hands on experience with more than 3 user acquisition channels such as SEM, social media, native advertising etc.
• Experience with large-scale global user acquisition campaigns and budgets
• Proactive in problem solving
• Identify challenges and roadblocks in user acquisition efforts and proactively propose and implement solutions
• A strong growth mindset, proactively coming up with hypotheses and testing them to improve business performance, plan and execute
• Excellent written and verbal communication skills, with the ability to present to senior stakeholders
• Leadership skills and experience managing major marketing initiatives
• Mentor team members on topics that can assist in their workflow and improve their performance
• Proven track record of contribution to improvement of company's workflow, processes and tools

Why you will love working here:

• Invest in Your Future: Regular feedback and our development program support your growth, helping you expand your skillset and achieve your career goals.
• Easy Arrival to justDice: From signing to settling in Hamburg, we’ve got you covered. Need a visa? No problem. Ready to build your new life and career at adjoe in Hamburg? We support every ambition—from learning German to a relocation bonus that helps you settle in and make Hamburg feel like home.
• Live Your Best Life, at Work and Beyond: We work in a hybrid setup with 3 core office days, plus flexible working hours. Enjoy 30 vacation days, 3 weeks of remote work per year, and free access to an in-house gym with lots of different fitness classes and mental health support through our Employee Assistance Program (EAP).
• Thrive Where You Work: Enjoy the Alster lake view from our central office with top-notch equipment, fun open spaces, and a large variety of snacks and drinks.
• Join the Community! Participate in regular team and company events, including hackathons and social gatherings. We work together, and we celebrate together, too.