(Associate) Programmatic / Social Campaign Manager (all genders)
(Associate) Programmatic / Social Campaign Manager (all genders)
(Associate) Programmatic / Social Campaign Manager (all genders)
(Associate) Programmatic / Social Campaign Manager (all genders)
Reckitt
Konsumgüter, Handel
Heidelberg
- Art der Beschäftigung: Vollzeit
- 55.000 € – 74.500 € (von XING geschätzt)
- Vor Ort
(Associate) Programmatic / Social Campaign Manager (all genders)
Über diesen Job
City: Heidelberg
We are Reckitt
Home to the world's best loved and trusted hygiene, health, and nutrition brands. Our purpose defines why we exist: to protect, heal and nurture in the relentless pursuit of a cleaner, healthier world. We are a global team united by this purpose.
Join us in our fight to make access to the highest quality hygiene, wellness, and nourishment a right and not a privilege.
Marketing
Marketing is at the heart of Reckitt. We pride ourselves on our unique way of driving growth for some of the world's most loved and trusted health, hygiene and nutrition brands.
Our purpose and fight are what motivates us to design and deliver distinctive communications throughout our consumer funnel, so that we deliver category growth as well as a positive impact on society.
With extensive media and digital teams embedded throughout the organisation, we measure both our business and our societal impact. Our global teams lead on our overarching brand strategy, brand guardianship and innovation pipeline in close partnership with R&D. Leaving our local marketing teams to deliver on our regional goals in partnership with our Sales teams.
With the scale of our 2500 marketing community - alongside our leading-edge Marketing Academy - your opportunities to grow and upskill will be extensive.
About the role
Want to make your mark with some of the world’s biggest consumer brands? As our (Associate) Programmatic Manager, you will play a pivotal role in shaping our digital media strategy. You will be responsible for developing and implementing digital media campaigns that drive brand awareness, engagement and sales. You’ll have the freedom to gain hands-on experience with some of the leading global consumer products.
Your responsibilities
Campaign & Account Management
- Work with media & brand teams to define digital strategies and recommend ways to use digital channels (social, programmatic and other relevant platforms) to deliver against business objectives.
- Plan, create, manage and optimise campaigns across various channels (social, prog, e-retailer, search) to drive key performance metrics
- Ensure global best practices are being implemented in our campaigns
- Collaborate with cross-functional teams to create and execute test and learn plans
- Analyse campaign performance data and provide insights and recommendations for continuous improvement.
- Present results to different stakeholders of the company and lead campaign performance meetings.
- Educate wider teams on digital best practice, benefits and purpose of digital media
- Work closely with key partners to keep close to latest industry & platforms developments & testing opportunities to drive our media activations forward.
- Be proactive in sharing results, case studies to wider teams
The experience we're looking for
- Passion for all things digital media and proven hands-on experience in planning & buying successful paid social, programmatic and/or search campaigns. (Min. 3 years of in-platform experience)
- Demonstrate strong understanding of either/or programmatic DSPs (DV360, TTD, Amazon, e-retailer DSPs etc), Social (Meta, TikTok etc), Search (Google ads, Bing ads).
- Demonstrate strong understanding of other tech platforms such as CM360, DoubleVerify, GA4.
- Experience in stakeholder management with excellent communication skills, both verbal and written and a poiser presenter.
- A desire to grow your knowledge of digital marketing platforms and champion being a subject matter expert.
- Excellent organization skills with the ability to prioritize tasks (your own and the teams) based on deliverables. You will be responsible for junior member’s output.
- Strong analytical skills and a natural affinity for numbers is key. You must be able to analyse raw data, draw conclusions and develop actionable recommendations as needed.
- Experience in managing teams, setting objectives, aiding with task prioritisation, and leading by example.
- Experience working with key partners across channels.
- Self-motivated, flexible and takes the initiative to do what’s needed.
- Fluent in English
The skills for success
Programmatic, Paid Media, Campaign Management, Search, Social, Presentation skills, Drive Innovation, Creativity, Marketing optimization, Digital Marketing, Commercial accumen, FMCG/Consumer Health Experience
What we offer
With inclusion at the heart of everything we do, working alongside our four global Employee Resource Groups, we support our people at every step of their career journey, helping them to succeed in their own individual way.
We invest in the wellbeing of our people through parental benefits, an Employee Assistance Program to promote mental health, and life insurance for all employees globally. We have a range of other benefits in line with the local market. Through our global share plans we offer the opportunity to save and share in Reckitt's potential future successes. For eligible roles, we also offer short-term incentives to recognise, appreciate and reward your work for delivering outstanding results. You will be rewarded in line with Reckitt's pay for performance philosophy.
Equality
We recognise that in real life, great people don't always 'tick all the boxes'. That's why we hire for potential as well as experience. Even if you don't meet every point on the job description, if this role and our company feels like a good fit for you, we still want to hear from you.
All qualified applicants will receive consideration for employment without regard to age, disability or medical condition; colour, ethnicity, race, citizenship, and national origin; religion, faith; pregnancy, family status and caring responsibilities; sexual orientation; sex, gender identity, gender expression, and transgender identity; protected veteran status; size or any other basis protected by appropriate law.
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