Manager Sports Marketing, Rugby & Specialist Sports - temp until 30.09.2026 (m/f/d)
Manager Sports Marketing, Rugby & Specialist Sports - temp until 30.09.2026 (m/f/d)
Manager Sports Marketing, Rugby & Specialist Sports - temp until 30.09.2026 (m/f/d)
Manager Sports Marketing, Rugby & Specialist Sports - temp until 30.09.2026 (m/f/d)
Adidas AG
Konsumgüter, Handel
Herzogenaurach
- Art der Anstellung: Vollzeit
- 53.500 € – 66.500 € (von XING geschätzt)
- Vor Ort
Manager Sports Marketing, Rugby & Specialist Sports - temp until 30.09.2026 (m/f/d)
Über diesen Job
Manager Sports Marketing, Rugby & Specialist Sports - temp until 30.09.2026 (m/f/d)
Purpose
- Provide all necessary support to the relevant Departments (e.g. Sports Marketing, Product, Communication, PR, Wholesale/ Retail) but also adidas subsidiaries and regions in order to execute the contractual rights and obligations, granted by Federations/ Teams/ Athletes across the Rugby & Specialist Sports categories
- Develop and implement new concepts and ensure Partner activation within Federations/ Teams/ Athletes context as well as support the Federations/ Teams/ Athletes -project implementation
Key Responsibilities
- Provide support in defining a promotional product strategy for Federations/ Teams/ Athletes in cooperation with respective BU Teams
- Report success/ concerns to BU for future improvements
- Be a contact point regarding Federations/ Teams/ Athletes related issues for all service- and interlinked departments in cooperation with the Senior Manager
- Work in close cooperation with key departments (e.g. APEX (Athlete Product Excellence), Partnership Servicing, Product, SMSU, Go-To-Market Team, Global Communications, PR)
- Coordinate the entire Federations/ Teams/ Athletes project and handle the forecast, ordering, delivery etc. for all Federations/ Teams/ Athletes events
- Equipment management
- Coordinate the overall kit/ product approval process with the Federations/ Teams/ Athletes Competitions Department according to Federations/ Teams/ Athletes equipment regulations
- Coordinate the overall licensed product and Event/ Activation related communication approval process
- Define and execute annual Federations/ Teams/ Athletes Activation Plan (incl. e.g. a licensed product strategy, retail implementation, global brand communications concept and B2B) considering the mid and long term adidas Brand Vision
- Provide support in Data Management for partners, including tracking, documenting and presenting Global/ Local Rugby & Specialist Sports portfolio KPI’s evolution/ tracking, tracking and triggering bonuses, activations and invoicing.
- Ensure the communication and activation of Federations/ Teams/ Athletes Events related rights and obligations within the adidas global organization and towards the respective host markets (incl. guidance and support)
- Assist the Global Sports Marketingfunction in all administrative tasks
- Be a contact point regarding Federations/ Teams/ Athletes, external 3rd party business partners
- Represent the adidas brand and the respective Rugby & Specialist Sports category mainly at Federations/ Teams/ Athletes events
- Act and support as a sweeper for any event projects and equipment requests from Federations/ Teams/ Athletes
Key Performannce Indicator
- Brand image and awareness
- BU Net Sales – Profitability of Licensed Sales
- Budget compliance
- Federations/ Teams/ Athletes rights activation and obligation management
- Implementation support for Federations/ Teams/ Athletes, Events/ activations
- Delivering world-class, premium service
Knowledge, Skills and Abilities :
The individual must be highly motivated and focused with a passion to support as well as drive projects internally as well as externally Federations/ Teams/ Athletes. Candidate must be well organized with a strong empathy, passion and affiliation for sport, with a solid understanding of Rugby. Additionally, the candidate must possess/be a:
- Problem solver attitude
- Proactive
- Very good interpersonal skills
- Project management skills
- Ability to work independently
- Fluent in English and other languages are advantageous
- IT skills in Outlook, PowerPoint, Word, Excel. SAP
Qualifications
- University degree preferably in Marketing & Business Administration or Sport Management
- 3-4 years’ work experience
- Knowledge of the respective Sports Marketing category and active interest in the respective Sport
AT ADIDAS WE HAVE A WINNING CULTURE. BUT TO WIN, PHYSICAL POWER IS NOT ENOUGH. JUST LIKE ATHLETES OUR EMPLOYEES NEED MENTAL STRENGTH IN THEIR GAME. WE FOSTER THE ATHLETE’S MINDSET THROUGH A SET OF BEHAVIORS THAT WE WANT TO ENABLE AND DEVELOP IN OUR PEOPLE AND THAT ARE AT THE CORE OF OUR UNIQUE COMPANY CULTURE: THIS IS HOW WE WIN WHILE PLAYING FAIR.
- COURAGE: Speak up when you see an opportunity; step up when you see a need..
- OWNERSHIP: Pick up the ball. Be proactive, take responsibility and follow-through.
- INNOVATION: Elevate to win. Be curious, test and learn new and better ways of doing things.
- TEAMPLAY: Win together. Work collaboratively and cultivate a shared mindset.
- INTEGRITY: Play by the rules. Hold yourself and others accountable to our company’s standards.
- RESPECT: Value all players. Display empathy, be inclusive and show dignity to all.
At adidas, we strongly believe that embedding diversity, equity, and inclusion (DEI) into our culture and talent processes gives our employees a sense of belonging and our brand a real competitive advantage.
– Culture Starts With People, It Starts With You –
By recruiting talent and developing our people to reflect the rich diversity of our consumers and communities, we foster a culture of inclusion that engages our employees and authentically connects our brand with our consumers.
Job Title: Manager Sports Marketing, Rugby & Specialist Sports - temp until 30.09.2026 (m/f/d)
Brand:
TEAM: Brand Management & Communications
State: BY
Country/Region: DE
Contract Type: Full time
Number: 530425
