Marketing Innovation Manager (all genders)
Marketing Innovation Manager (all genders)
Marketing Innovation Manager (all genders)
Marketing Innovation Manager (all genders)
UNION TANK Eckstein GmbH & Co. KG
Internet, IT
Kleinostheim
- Art der Beschäftigung: Vollzeit
- 54.500 € – 74.500 € (von XING geschätzt)
- Hybrid
- Zu den Ersten gehören
Marketing Innovation Manager (all genders)
Über diesen Job
Aufgaben:
- Development and implementation of market launch strategies for Edenred's EV products to achieve a strong positioning in the mobility ecosystem
- Use of generative AI tools for faster campaign creation, personalisation and content optimisation
- Supporting sales and customer service with playbooks, customer reports and AI-assisted lead prioritisation
- Creating impactful content on the topic of electric vehicles (articles, videos, thought leadership)
- Analysing competitors and market trends in the EV sector and deriving actionable recommendations
Qualifikationen:
- Degree in business administration, marketing, economics or similar, as well as at least 3 years of experience in product or digital marketing, ideally in mobility, energy or technology
- Very good knowledge of the EV market and its acceptance barriers, as well as practical experience or interest in AI-supported marketing
- Strong analytical skills and experience with data management and CRM systems (e.g. Salesforce, HubSpot)
- Strong team player, proactive, adaptable and strong communication and project management skills
- Very good knowledge of German and English
Wir bieten:
- Shopping Card
- With 50EUR per month
- Flexible
- Working hou
- Remote
- Working
