Alessandro Gentili Spinola

Bis 2022, Programmatic Advertising Manager, Marktplatzkomplizen GmbH - Agentur für Amazon Sales Optimierung
Berlino, Deutschland

Fähigkeiten und Kenntnisse

E-commerce
Business Development
Digital Marketing
Marketing Strategy
On line advertising
International sales
Key Account Management
New Business Development
Marketplaces
Retail

Werdegang

Berufserfahrung von Alessandro Gentili Spinola

  • 2 Jahre und 1 Monat, Feb. 2022 - Feb. 2024

    Channel Marketing Manager

    AVM GmbH

    - Strategic planning, implementation and evaluation of online and offline marketing campaigns for the retail channel in Italy - Planning, managing and monitoring of yearly budgets for the retail channel - Management of the relationship with MediaWorld, Unieuro, Euronics, Trony and Expert - Work and coordination with the Sales Team based in Italy - Responsible for marketing materials with external communication agency - Regular travels to meet Italian partners for negotiations and business reviews

  • 1 Jahr und 7 Monate, Juli 2020 - Jan. 2022

    Programmatic Advertising Manager

    Marktplatzkomplizen GmbH - Agentur für Amazon Sales Optimierung

    - In charge of the development and implementation of strategies for new clients and reporting in direct contact with the clients - Management of Gigaset GmbH PPC and DSP campaigns in EMEA and USA, in charge of 5 Vendors and 3 Sellers accounts - Project management and responsible of the content localization strategy in coordination with the local client´s teams - Use and deep knowledge of Adspert (bidding tool) - Training and coaching of a Junior Programmatic Adverting Manager

  • 2 Jahre und 2 Monate, Feb. 2018 - März 2020

    Country Manager Italy

    M-Target Italia

    • Startup and lead the business development and growth strategy (turnover, market penetration and profitability) from the scratch • Be the point of contact and account manager for international clients with local branches • Lead and develop the localization strategy • Price-monitor and competition intelligence • Setup of key partnership in the local market • Organize and participate at trade shows (ex. Netcomm Forum Milan) • Be the spokesperson at conferences and events

  • 1 Jahr und 8 Monate, Dez. 2017 - Juli 2019

    Freelance Trainer

    The Vortex

    • Develop training plans in data feed marketing, comparison shopping engines, online marketplaces and online marketing • Deliver face-to-face and web based trainings, including planning, communication and preparation • Organize training activities • Perform administrative tasks related to training process

  • 8 Monate, Jan. 2017 - Aug. 2017

    Sabbatical

    Me, myself and I

    • Travelling and learning languages

  • 1 Jahr und 8 Monate, Mai 2015 - Dez. 2016

    Country Manager France, Spain & Italy

    Channel Pilot Solutions GmbH

    • Develop a pipeline for Enterprise sales • Build relationships with decision makers to develop cross- and up-sell opportunities • In charge for sales and marketing functions as well as the daily operations ensuring the related goals • Create comprehensive, compelling and effective proposals, presentations and product demos • Management and coaching of a sales team • To meet prospect and strategic clients for business reviews • Be an effective spokesperson for the companies

  • 11 Monate, Juni 2014 - Apr. 2015

    Sales and Partnership Manager

    guenstiger.de GmbH

    • In charge of sales for France and UK • Planning and development of sales strategies • Identification and management of partner agencies • Management and optimization of syndication deals in Europe • Scouting and project management of new syndication partnership • Organization and participation at events and trade shows (ex. Salon E-Commerce Paris) • Recruiting and extensive training of interns

  • 2 Jahre, Juli 2012 - Juni 2014

    Sales Manager Nextag France

    guenstiger.de GmbH

    • Development of the entire sale process from initial call to close • Management of customers relationships at both managerial and operational level • Optimisation and tracking of campaign performances for key accounts

  • 4 Monate, Feb. 2012 - Mai 2012

    Sales Manager Italy

    BeezUP

    • Business development • Presentation of proposals, management of negotiations and setting up of product demos • Localisation and drafting of sales materials (email templates, FAQs and tutorials) • Liaise with Italian players for partnerships

  • 8 Monate, Mai 2011 - Dez. 2011

    Sales Manager

    Cubeyou

    • Business development • Cold calling and set up of meetings • Creation of proposals and contract negotiations • Project management

  • 10 Monate, Juli 2010 - Apr. 2011

    Account Manager

    Teleunica

    • Business development (Web TV launch) • Account management of a client portfolio • Development of communication strategies and market analysis • Coordination and management of communication projects

  • 2 Jahre, Juli 2008 - Juni 2010

    Account Executive

    JJ Management

    • Development of communication and marketing strategies • Project management • Media relations management • Events organization and PR

  • 6 Monate, Jan. 2008 - Juni 2008

    Assistant to Prof. Giacomo Rizzi

    Politecnico di Milano

    • Sourcing and drafting materials for didactics • General and administrative duties

Ausbildung von Alessandro Gentili Spinola

  • Bis heute

    IULM University of Milan

    BA in Communication and Media Studies

  • Bis heute

    IULM University of Milan

    MA in Italian Fashion, Design and Luxury Product Management and Communication

  • IULM University of Milan

    Post graduate degree in Communication and Brand Strategy

Sprachen

  • Englisch

    Fließend

  • Französisch

    Fließend

  • Italienisch

    Muttersprache

  • Deutsch

    Gut

  • Spanisch

    Gut

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