
Alessandro Gentili Spinola
Fähigkeiten und Kenntnisse
Werdegang
Berufserfahrung von Alessandro Gentili Spinola
- Strategic planning, implementation and evaluation of online and offline marketing campaigns for the retail channel in Italy - Planning, managing and monitoring of yearly budgets for the retail channel - Management of the relationship with MediaWorld, Unieuro, Euronics, Trony and Expert - Work and coordination with the Sales Team based in Italy - Responsible for marketing materials with external communication agency - Regular travels to meet Italian partners for negotiations and business reviews
- 1 Jahr und 7 Monate, Juli 2020 - Jan. 2022Marktplatzkomplizen GmbH - Agentur für Amazon Sales Optimierung
Programmatic Advertising Manager
- In charge of the development and implementation of strategies for new clients and reporting in direct contact with the clients - Management of Gigaset GmbH PPC and DSP campaigns in EMEA and USA, in charge of 5 Vendors and 3 Sellers accounts - Project management and responsible of the content localization strategy in coordination with the local client´s teams - Use and deep knowledge of Adspert (bidding tool) - Training and coaching of a Junior Programmatic Adverting Manager
- 2 Jahre und 2 Monate, Feb. 2018 - März 2020
Country Manager Italy
M-Target Italia
• Startup and lead the business development and growth strategy (turnover, market penetration and profitability) from the scratch • Be the point of contact and account manager for international clients with local branches • Lead and develop the localization strategy • Price-monitor and competition intelligence • Setup of key partnership in the local market • Organize and participate at trade shows (ex. Netcomm Forum Milan) • Be the spokesperson at conferences and events
- 1 Jahr und 8 Monate, Dez. 2017 - Juli 2019
Freelance Trainer
The Vortex
• Develop training plans in data feed marketing, comparison shopping engines, online marketplaces and online marketing • Deliver face-to-face and web based trainings, including planning, communication and preparation • Organize training activities • Perform administrative tasks related to training process
- 8 Monate, Jan. 2017 - Aug. 2017
Sabbatical
Me, myself and I
• Travelling and learning languages
- 1 Jahr und 8 Monate, Mai 2015 - Dez. 2016Channel Pilot Solutions GmbH
Country Manager France, Spain & Italy
• Develop a pipeline for Enterprise sales • Build relationships with decision makers to develop cross- and up-sell opportunities • In charge for sales and marketing functions as well as the daily operations ensuring the related goals • Create comprehensive, compelling and effective proposals, presentations and product demos • Management and coaching of a sales team • To meet prospect and strategic clients for business reviews • Be an effective spokesperson for the companies
• In charge of sales for France and UK • Planning and development of sales strategies • Identification and management of partner agencies • Management and optimization of syndication deals in Europe • Scouting and project management of new syndication partnership • Organization and participation at events and trade shows (ex. Salon E-Commerce Paris) • Recruiting and extensive training of interns
• Development of the entire sale process from initial call to close • Management of customers relationships at both managerial and operational level • Optimisation and tracking of campaign performances for key accounts
- 4 Monate, Feb. 2012 - Mai 2012
Sales Manager Italy
BeezUP
• Business development • Presentation of proposals, management of negotiations and setting up of product demos • Localisation and drafting of sales materials (email templates, FAQs and tutorials) • Liaise with Italian players for partnerships
- 8 Monate, Mai 2011 - Dez. 2011
Sales Manager
Cubeyou
• Business development • Cold calling and set up of meetings • Creation of proposals and contract negotiations • Project management
- 10 Monate, Juli 2010 - Apr. 2011
Account Manager
Teleunica
• Business development (Web TV launch) • Account management of a client portfolio • Development of communication strategies and market analysis • Coordination and management of communication projects
- 2 Jahre, Juli 2008 - Juni 2010
Account Executive
JJ Management
• Development of communication and marketing strategies • Project management • Media relations management • Events organization and PR
- 6 Monate, Jan. 2008 - Juni 2008
Assistant to Prof. Giacomo Rizzi
Politecnico di Milano
• Sourcing and drafting materials for didactics • General and administrative duties
Ausbildung von Alessandro Gentili Spinola
- Bis heute
IULM University of Milan
BA in Communication and Media Studies
- Bis heute
IULM University of Milan
MA in Italian Fashion, Design and Luxury Product Management and Communication
IULM University of Milan
Post graduate degree in Communication and Brand Strategy
Sprachen
Englisch
Fließend
Französisch
Fließend
Italienisch
Muttersprache
Deutsch
Gut
Spanisch
Gut
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