Álvaro Madrigal

Content executive on an exclusive service for Vodafone Spain, within the Department of Special Actions at MEC: • Managing content strategies. Working in collaboration with the teams of Art, Creativity and y Production. • Searching new opportunities in special formats, technological innovation… • Developing multimedia and transmedia projects, as well as all kind of new format proposals of contents adapted to the needs of Vodafone.

Department of Special Actions and Contents at SMG: • Designing and layout of multimedia commercial presentations. Preparing materials, mock-ups, designing final arts, videos... Supporting the creation, definition, development and application of innovative strategies for New Business and clients: · Heineken Spain · Samsung Group · Puig -Nina Ricci, Carolina Herrera, Paco Rabanne, Jean Paul Gaultier, Prada, Valentino- · Samsung · Honda · Desigual

Corporate Communication of Maxus Spain, media agency of GroupM –media agencies network of WPP-. Generation of contents related to the company: • Developing relationships with clients serving as liaison with media. • Producing and delivering information in on & off media regarding the agency and clients. • Social Media analysis and management: developing strategies, content updates and analysis of results.

• Creation, definition, development and implementation of innovative strategies for New Business and clients: · Grupo Perfetti Van Melle -Chupa Chups, Smint, Mentos y Fisherman's Friend- · VAESA -Audi, Skoda, Seat, Volkswagen, y Volkswagen Vehículos Comerciales- · Grupo Schibsted -Fotocasa, Infojobs, Anuntis, SegundaMano- · Electronic Arts · Bayer · GSK · Geox · McCain · Equivalenza · Goodyear · Dunlop · Shell · Sony