
Anna Petrushkina
Fähigkeiten und Kenntnisse
Werdegang
Berufserfahrung von Anna Petrushkina
- Manage Display & Video 360 client portfolio with the key accounts across multiple industries (auto, FMCG, energy, technology) globally - Develop relationship with clients’ key executive stakeholders to influence and shape their digital and business strategy - Partner with internal stakeholders to innovate Google product offering - Elevate DV360 visibility in the market through industry press collaborations and marketing integrations - Represent Google as a speaker at various industry and Google events
- 2 Jahre und 2 Monate, Feb. 2019 - März 2021
founder and managing director
Anna Petrushkina Consulting
- Consulted EU and US tech providers on the market entry in Germany - Advised advertisers and agencies on the programmatic tech set up and data strategies - Acted as a trusted industry expert, speaking at various conferences and events - Lectured at universities on programmatic advertising (e.g. University of Applied Science Fresenius, University of Applied Science Wedel)
- 1 Jahr und 1 Monat, Jan. 2020 - Jan. 2021
co-founder and managing director
elli academy
- Developed a business idea and a business plan for a start up on online education and recruitment,, considering changing market opportunities after the pandemics start - Developed a program for the first in DACH educational course on programmatic advertising - Won over 20 industry experts from various companies as speakers for the course - Managed finance and P&L - Coordinated direct marketing and promotion activities via Social Media - Represented elli academy at industry events and in the press
- 1 Jahr und 7 Monate, Juli 2017 - Jan. 2019
Head of Buyer Development DACH
Oath
- Headed the programmatic video and display sales business via multiple Oath SSPs and an Yahoo DSP in DACH - Built and managed a programmatic sales team in DACH - Further developed and maintained executive stakeholders relationships with media agencies, direct advertisers, SSPs, DSPs and data providers - Acted as a speaker at various industry events - Acted as a Chairwoman of Women’s Inclusion Network in Germany - Received recognition as a high potential talent at Oath in 2017
- 1 Jahr und 4 Monate, Apr. 2016 - Juli 2017
Head of Audience & Programmatic DE & AT
Yahoo! Deutschland GmbH
- Headed Yahoo programmatic business via multiple own SSPs in DE and AT - Built and managed a programmatic sales team with focus on goal achievement and revenue growth - Developed C-level relationships with key agencies, advertisers and tech providers - Represented Yahoo in the programmatic industry (speaker at industry events, author of various articles and blog posts) - Received a recognition award as Top 10% talent in 2016
- 5 Jahre und 7 Monate, Okt. 2010 - Apr. 2016
Various roles as Sales Specialist
Yahoo! Deutschland GmbH
- Managed and localized the audience and data strategies for DE - Acquired and onboarded various data sources for the own audience products (demo, income, etc) - Acted as a programmatic sales person of Yahoo inventory to media agencies and direct advertisers - Received a Super Star Award Field Sales 2011 - Received a Global CEO award for development of a new global revenue opportunity
- 2 Jahre und 5 Monate, Apr. 2008 - Aug. 2010
Sales Representative / Account Manager
hotel.de AG
- Acted as a sales manager for corporate solutions: prospecting, presenting, negotiating, and closing deals with B2B clients - Acted as a sales representative, onboarding various hotel chains
Ausbildung von Anna Petrushkina
- 6 Monate, Okt. 2005 - März 2006
BWL
Fachhochschule für Wirtschaft, Berlin
International Marketing; Management
- 2005 - 2007
BWL
FernUni Hagen
Marketing
- 4 Jahre und 10 Monate, Sep. 2002 - Juni 2007
BWL
Universität für Wirtschaft und Finanzen in St. Petersburg, Russland
Marketing
Sprachen
Deutsch
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Englisch
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Russisch
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