
Mag. Bernhard Wiesner
Skills
Timeline
Professional experience for Bernhard Wiesner
- Current
E-mail Marketing Automatisierung
wiesner.marketing | Büro für Marketing & Werbung
International vernetzter Mastermind mit dem Ohr für den Kunden und dem Auge für neue Lösungen. [Definition of mastermind: "a person who supplies the directing or creative intelligence for a project"]
- 5 years and 5 months, Aug 2010 - Dec 2015
Marketingleiter
AeroFit Dubai | Waterrower Middle East
Full B2B and B2C marketing responsibility for a distributor of exclusive fitness devices in the Middle East. Influencing a year-over-year sales revenue increase of more than 25%. Successful market introduction of brands like WaterRower, AeroScan, Miha Bodytec and Soleus. Built up an international network of suppliers for marketing services.
- 1 year and 4 months, Mar 2008 - Jun 2009
Marketingleiter
Dorner & Westermann Publishing Vienna
P&L responsibility for all print and online activities, catalogues, promotions and exhibitions at one of the biggest Austrian school book publishers. Development of new approaches for getting in touch with teachers as core target group.
- 2 years and 5 months, Oct 2005 - Feb 2008
CoFounder & Managing Director
Autobetreuungs GmbH | Vienna
Austrian market introduction of GPS over IP, the first successful integrated telematics system for GPS based vehicle locating and fleet management. Close collaboration with major telecom providers. Profitable product launch in an early adopter B2B market. Sold company to competitor two and a half years after launch.
- 1 year and 8 months, Feb 2004 - Sep 2005
Leiter Digitaldruck
Ueberreuter Print & Digimedia
P&L responsibility for the digital printing division within the Salzer Holding, Austrias biggest family-owned printing group. Installed an online printing system for corporate clients and established personalized printing for direct marketing clients. Improved cost and time efficiency by revising the entire process management from order processing to delivery.
- 8 years, Jan 1996 - Dec 2003
Marketingleiter
The Cool Tool Ltd.
Responsible for sales and marketing for a producer of semiprofessional machinery tools. organisation of countless product demonstrations and more than 100 international trade fair appearances. Creation of packaging, marketing material and advertising. Development of a franchise system for distributors. Setup of the website and introduction of direct marketing activities. Winner of the Austrian Young Entrepreneur Award.
- 2 years, Jan 1994 - Dec 1995
Account Manager
GREY Austria
Responsible for market communication of brands like Bosch Household Appliances, Skoda Automobile, Frolic and Kitekat.
- 9 years, Jan 1985 - Dec 1993
Freelancer
Several Agencies
During student years several jobs in advertising agencies and market research. First steps in direct marketing. Organization of product demonstrations in Austria, Germany and Switzerland.
Educational background for Bernhard Wiesner
- 1 year and 9 months, Oct 1988 - Jun 1990
Universitätslehrgang für Werbung & Verkauf
Wirtschaftsuniversität Wien
- 8 years and 8 months, Oct 1983 - May 1992
Medienpsychologie
Universität Wien
Focus on communications, media and advertising
Languages
English
Fluent
German
First language
Italian
Basic
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