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Mag. Bernhard Wiesner

Inhaber, E-mail Marketing Automatisierung, wiesner.marketing | Büro für Marketing & Werbung
Wien, Austria

Skills

Timeline

Professional experience for Bernhard Wiesner

  • Current

    E-mail Marketing Automatisierung

    wiesner.marketing | Büro für Marketing & Werbung

    International vernetzter Mastermind mit dem Ohr für den Kunden und dem Auge für neue Lösungen. [Definition of mastermind: "a person who supplies the directing or creative intelligence for a project"]

  • 5 years and 5 months, Aug 2010 - Dec 2015

    Marketingleiter

    AeroFit Dubai | Waterrower Middle East

    Full B2B and B2C marketing responsibility for a distributor of exclusive fitness devices in the Middle East. Influencing a year-over-year sales revenue increase of more than 25%. Successful market introduction of brands like WaterRower, AeroScan, Miha Bodytec and Soleus. Built up an international network of suppliers for marketing services.

  • 1 year and 4 months, Mar 2008 - Jun 2009

    Marketingleiter

    Dorner & Westermann Publishing Vienna

    P&L responsibility for all print and online activities, catalogues, promotions and exhibitions at one of the biggest Austrian school book publishers. Development of new approaches for getting in touch with teachers as core target group.

  • 2 years and 5 months, Oct 2005 - Feb 2008

    CoFounder & Managing Director

    Autobetreuungs GmbH | Vienna

    Austrian market introduction of GPS over IP, the first successful integrated telematics system for GPS based vehicle locating and fleet management. Close collaboration with major telecom providers. Profitable product launch in an early adopter B2B market. Sold company to competitor two and a half years after launch.

  • 1 year and 8 months, Feb 2004 - Sep 2005

    Leiter Digitaldruck

    Ueberreuter Print & Digimedia

    P&L responsibility for the digital printing division within the Salzer Holding, Austrias biggest family-owned printing group. Installed an online printing system for corporate clients and established personalized printing for direct marketing clients. Improved cost and time efficiency by revising the entire process management from order processing to delivery.

  • 8 years, Jan 1996 - Dec 2003

    Marketingleiter

    The Cool Tool Ltd.

    Responsible for sales and marketing for a producer of semiprofessional machinery tools. organisation of countless product demonstrations and more than 100 international trade fair appearances. Creation of packaging, marketing material and advertising. Development of a franchise system for distributors. Setup of the website and introduction of direct marketing activities. Winner of the Austrian Young Entrepreneur Award.

  • 2 years, Jan 1994 - Dec 1995

    Account Manager

    GREY Austria

    Responsible for market communication of brands like Bosch Household Appliances, Skoda Automobile, Frolic and Kitekat.

  • 9 years, Jan 1985 - Dec 1993

    Freelancer

    Several Agencies

    During student years several jobs in advertising agencies and market research. First steps in direct marketing. Organization of product demonstrations in Austria, Germany and Switzerland.

Educational background for Bernhard Wiesner

  • 1 year and 9 months, Oct 1988 - Jun 1990

    Universitätslehrgang für Werbung & Verkauf

    Wirtschaftsuniversität Wien

  • 8 years and 8 months, Oct 1983 - May 1992

    Medienpsychologie

    Universität Wien

    Focus on communications, media and advertising

Languages

  • English

    Fluent

  • German

    First language

  • Italian

    Basic

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