Daren Lawrence

Overall responsibility for ADC global OEM business, covering NGN Network Connectivity (Copper and Fiber), FTTX, Enterprise and Wireless network solutions. Driving passive and active solutions to major global tier 1 /Tier 2 Telecoms and Datacoms OEMs. Challenged with creating and leading a global cross-cultural and cross-functional team for overall business success. Appointed to the President's Advisory Council for leadership and performance in 2010

Responsible for global sales, business strategy, development and management to the major telecoms OEM's and Carrier's, wireless and fixed line. Responsibility for regional management of the Valere brand and coordination of business development and post-merger integration activities. Under the new combined company driving the Eltek Valere combined brand successfully negotiated new global Carrier contracts to further expand business.

As a start up company with dramatic short term growth in the telecoms power market, held responsibility as MD and Director for business development in the EMEA region, including full P+L. Operational planning, strategy and implementation, growth and innovation all played a major part in success. Positioned a network of regional partners and initiated alliances with the regions key Carrier and OEM telecoms companies, resulting in profitable growth and significant regional contracts with strategic customers.

Responsibility for sales and business development teams, to drive revenue and profit growth in region, set EMEA business strategy for site power solutions to the EMEA market and integration of Lucent power division into Tyco Electronics. Successful drive to create single Tyco business solutions with group products, to meet the demands of Carriers and OEM’s, active and passive site solutions with OSP, AC and DC power, Copper and Fiber cross connect.

Responsible for EMEA sales and business development of site solutions, to both Lucent Technologies group companies OEMs and key Carriers. Significantly increased revenue and profitability for Lucent outside incumbent market and set a structured and successful business plan to reshape the existing sales market. Served Fixed Line, Access and mobile markets.

As a division of Alcatel, responsibility held and significant growth achieved in sales and business development of energy and site power solutions (DC Power, batteries, cooling and outside plant) across the EMEA region both to Alcatel group companies and fixed line, enterprise and mobile carrier markets. Developed successful new partners, business and supply chain in emerging markets of Central and Eastern Europe, Africa, Middle East and Russia.