Declan Brennan

- Researching domain name strategies for a variety of B2B and B2C clients - Identification of issues and opportunities for clients on-line presence. - Developing domain name strategies to maximise clients on-line profile and increase sales

Supply of foreign exchange services to over 90 financial institutions across Australia. Key activities included o Managed a team of foreign exchange dealers and foreign exchange sales specialists located across Australia o Developed a national training programme for retail branch managers and branch staff o Set foreign exchange rates strategy including regular pricing analysis and competitor review o Developed marketing collateral and implemented promotional activty at client sites

A senior leadership role, at Australia’s largest bank, responsible for maximising sales of foreign exchange products through the retail branch network and online.

Responsible for the ongoing profitability and customer retention of customer accounts in pension funds that were no longer offered on the market. Achievements include: o Improved profitability to the ‘closed product’ segment by consolidating over 40 different pension funds into 5 funds o Actively managed customers to maintain lapse rates at pre transition levels during and after the transition process o Technical writing and production of product documentation,and product sales reporting.

Change management consultant working within Wealth Management and Financial Planning companies. Activities included: o Process mapping o Developed and implemented a streamlined commission payments process o Writing business & functional specifications and user guides o Running a programme office overseeing the implementation and coordination of 14 concurrent sales and business processing projects

Responsible for the sales and implementation of an automated underwriting system throughout Asia Pacific. Activities included: o Developing sales strategies and working with local CRM teams to ensure a pipeline of sales opportunities o Responding to formal RFP's o Integrated the underwriting system into the clients business processes o Managing a team that customised the underwriting philosophy o Project manage implementation at client sites o Developing and maintain customer relationships

Marketing & Management majors