Elena Forster

Organization and management of the process of active sales and design decisions; Сontrol and collection of information on investment and construction sites; Lighting project sales; Participation in negotiations on lighting project based on the objective and budget of customer; Sales of lighting fixtures; Working with leading architectural and design companies, largest construction and assembly organization in Moscow and regions;

Conduct market research, search for promising areas and product groups of lighting products in Russia; Identify the range, costs, sales prices and sales forecasting; Find potential producer on the market of Southeast Asia (China, Taiwan); Conduct technical seminars for distributors, and employees of the company; Visit the largest lighting exhibitions Asia: China, Taiwan, Hong Kong;

Analysis of the product by its direction: the general situation on the market, sales and competitive analysis, pricing, promotion methods and channels of competitors; Maintaining a database of competitors, identify their strengths and weaknesses; Collaboration with different sales channels: architect bureaus (Mosproject, SPEECH, ABD architects, Aedas), Moscow and regions, construction companies, electrical companies;

Promotion of products on the market Saransk cable plant; Search for clients and sales of cable products from various manufacturers; Work with large electro-installation organizations in Moscow; Marketing research of cable market in Russia