Elizabeth Pitner

Responsible for the growing sales in the Special Order and eCommerce channels for multiple merchandising categories. Develop strategic direction for categories through the analysis of current performance metrics, industry trends and competitive analysis along with review of existing online functionality and content. Drive program development through requirements gathering, financial justification, prioritization, and project management.

Assisted manufacturing and distribution clients assess current business strategies. Supported principals in proposal development and client prospecting.

Managed $38 million sales promotion budget for 77-store retail chain. Analyzed expenses, advertising productivity and competitor advertising. Generated monthly and year-end closings, justifying any variances between budgeted and forecasted expenses.

Promoted through store line, buying line, and operational areas including advertising and accounts payable as part of executive training program. Received seven promotions in eight years.