Company
Inga Hockenbring
Basic
Inhaberin, Senior Consultant Strategic Marketing and E-Business Development, DIGITAL4EXPORT
Abschluss: Executive Master, Bologna Business School
Granarolo, Italy
Timeline
Professional experience for Inga Hockenbring
Current 3 years and 4 months, since Apr 2019
Export Sales Manager
DICONET - Packaging Machinery Contract Manufacturer
I am in charge of the business development of the DACH countries market. I also coordinate marketing activities and social selling actions.
Current 5 years and 7 months, since Jan 2017
Senior Consultant Strategic Marketing and E-Business Development
DIGITAL4EXPORT
Senior Consultant for International Strategic Marketing & E-Business Development
Current 5 years and 7 months, since Jan 2017
CEO
DIGITAL4Export
1 year and 8 months, Jun 2015 - Jan 2017
Head of Customer Service
OXIGROUP SRL
Customer service coordination (preparation/follow-up offers, acquisition/order management, development of a CRM system) Management of customer complaints procedure Support to Italian and foreign sales network with a focus on German-speaking market Support to marketing and product training of sales network / agents
5 years and 9 months, Sep 2009 - May 2015
MARKETING & EXPORT MANAGER
DIMA ITALIA
Management of worldwide distributors, follow-up of international registration processes Analysis of new markets and research for new products Sales agent and technical assistance training Product marketing, customer and clinical manuals, website Organisation of events and congresses in Europe, Middle East, North America Follow-up of clinical research projects and conferences Managment of customer service (including nonconformities and after sales support to international clients and technicians)
6 years and 7 months, Feb 2003 - Aug 2009
Area Manager International Sales & Marketing
O.N. ORGANIZZAZIONE NIKE
Research and management of international clients, customer care Market analysis and research of new markets Management of special events, including sponsor research, technical organisation of event in collaboration with important architectural offices, marketing, and communication. Marketing of exhibition with 1,500 exhibitors, including draft + development of promotional material, catalogues, webpage, and intranet.
2 years and 1 month, Jan 2001 - Jan 2003
Marketing e R&D Manager
EDITRICE COMPOSITORI
Market analysis, benchmarking, definition and development of strategies and new editorial projects Development of complex and multimedia communication projects (analysis, definition, presentation, draft of contracts, development and distribution of products for public entities and privately owned companies Business plan, feasibility studies, “make-or-buy” analysis Sponsor and patronage research for magazines
1 year and 9 months, Apr 1999 - Dec 2000
Area Manager for Africa, Middle East & Eastern Europe
Nomisma SPA
Project manager of international development projects financed by European Commission, Asian Development Bank and World Bank. The project management included the acquisition of new projects (tender screening, preparation of technical proposal, draft of technical and financial proposal), management of project (organisation of logistical aspects, monitoring of project proceeding, supervision of expenses), closure of project (elaboration of final reporting.
9 months, Jul 1998 - Mar 1999
Marketing and Sales Manager
ACTIVA
Market analysis of incoming tourism to the region Emilia-Romagna Development of vacation packages and its marketing material Contracting with hotels, restaurants and touristic attractions management Contracting with foreign and Italian distribution partners and tour operators.
Educational background for Inga Hockenbring
1 year, Jul 2016 - Jun 2017
Digital Business
Bologna Business School
Big data and business intelligence, Business modeling, Customer management platform, Data management & analysis, Digital Advertising - Marketing - Social media management, Digital transformation, Omnichannel marketing, Payment systems, People management
11 months, Sep 1994 - Jul 1995
International Law and Legal Studies
Università di Bologna / University of Bologna
10 months, Sep 1993 - Jun 1994
Certificate of Anglo-american law and its terminology
Ruprecht-Karls-Universität Heidelberg / University of Heidelberg
5 years and 10 months, Sep 1991 - Jun 1997
Law
Ruprecht-Karls-Universität Heidelberg / University of Heidelberg
Languages
German
First language
English
Fluent
Italian
Fluent
French
Intermediate