Jan Christoph Drechsel

Online Marketing Consulting im Rahmen cross medialen Video Advertisings. Bestätigte Expertise in Ausgestaltung und Durchführung von Branding-, Content- und Performance-Kampagnen. Insbesondere für Bewegtbildkampagnen auf YouTube, Facebook, Snapchat, Instagram und per Programmatic Website Advertising sowie im TV als inhaltlicher Berater für Konzeption und Produktion (TVC, Online Spots und Online Content Erzeugung), Kampagnenarchitektur und mediale Aussteuerung sowie für die analytische Aufbereitung.

Digital Marketing Consultant in den Bereichen Content Marketing und Seeding, Social Media Strategy und Management, Suchmaschinenoptimierung (Onpage, Offpage), Suchmaschinenwerbung, Wordpress basiertes Webdesign, Kampagnentracking und Analytics.

Planning and overseeing the agency's services for the food industry. Managing the day-to-day business, key accounts and financial developments.

Implementation of strategic, tactical and operative marketing solutions. Working in a close-knit team to develope sustainable solutions for clients in real estate. Analyzing trending, up-coming markets and evolving models to provide solution based product-, price-, label- and salespolicies.

Consulting job for the launch of a parisian male fashion magazine. Mostly focusing on price, product and communication strategy.

Cooperation between University (institute of marketing and innovation) and MediaAnalyzer. Modelling consumers' benefit while using Attention Tracking in latent class discrete coice models. This was the basis for my thesis.

Specialising in Marketing, Banking and law of economics. Mostly quantitative methods in Banking and Marketing.