Jan Christoph Drechsel
Angestellt, Managing Partner | Video Advertising | Marketing, Videobeat Networks GmbH
Hamburg, Germany
Timeline
Professional experience for Jan Christoph Drechsel
Current 7 years and 10 months, since Feb 2016
Managing Partner | Video Advertising | Marketing
Videobeat Networks GmbHOnline Marketing Consulting im Rahmen cross medialen Video Advertisings. Bestätigte Expertise in Ausgestaltung und Durchführung von Branding-, Content- und Performance-Kampagnen. Insbesondere für Bewegtbildkampagnen auf YouTube, Facebook, Snapchat, Instagram und per Programmatic Website Advertising sowie im TV als inhaltlicher Berater für Konzeption und Produktion (TVC, Online Spots und Online Content Erzeugung), Kampagnenarchitektur und mediale Aussteuerung sowie für die analytische Aufbereitung.
Current 10 years and 2 months, since Oct 2013
Spezialist für Online Advertising
Freelance
Digital Marketing Consultant in den Bereichen Content Marketing und Seeding, Social Media Strategy und Management, Suchmaschinenoptimierung (Onpage, Offpage), Suchmaschinenwerbung, Wordpress basiertes Webdesign, Kampagnentracking und Analytics.
1 year and 6 months, Oct 2013 - Mar 2015
Agency Leader / Account Director
AMD Ad Agency for Marketing and Design
Planning and overseeing the agency's services for the food industry. Managing the day-to-day business, key accounts and financial developments.
2 years and 1 month, Oct 2011 - Oct 2013
Marketing Consultant
Thomsen Group // International Strategy Consultants
Implementation of strategic, tactical and operative marketing solutions. Working in a close-knit team to develope sustainable solutions for clients in real estate. Analyzing trending, up-coming markets and evolving models to provide solution based product-, price-, label- and salespolicies.
2 months, Jun 2011 - Jul 2011
Consultant
Parisian fashion magazine
Consulting job for the launch of a parisian male fashion magazine. Mostly focusing on price, product and communication strategy.
10 months, May 2010 - Feb 2011
Student Trainee (thesis)
MediaAnalyzer Software & Research GmbH
Cooperation between University (institute of marketing and innovation) and MediaAnalyzer. Modelling consumers' benefit while using Attention Tracking in latent class discrete coice models. This was the basis for my thesis.
Educational background for Jan Christoph Drechsel
3 years and 5 months, Oct 2007 - Feb 2011
Business Administration
University of Hamburg
Specialising in Marketing, Banking and law of economics. Mostly quantitative methods in Banking and Marketing.
1 year and 5 months, Oct 2005 - Feb 2007
Business Administration
University of Hamburg
Languages
German
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English
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