Jörg Wassink

Angestellt, Director Marketing & Communications, valantic

Frankfurt am Main, Germany

About me

What you should know about me... I am a marketing & communication expert with a proven, 23-year track record working at international companies and media agencies: - Long-term experience in leading multi-country marketing & PR projects and implementing in-tegrated marketing and communication strategies in Central Europe and globally - successfully leading international communication, digital marketing and social media teams - strategic communication consultancy of C-level-management - increasing brand awareness and demand generation via marketing, PR & social media - profound knowledge of internal communication, social intranets & social collaboration Ideal position: • CMO or Director Corporate Communication / Marketing / PR Target industries: • ICT / software / digital disruptors / tech manufacturers / green technology Ideal work location: Rhine-Main region (Frankfurt)

Skills

Marketing
PR
Social Media
Interne Kommunikation
Öffentlichkeitsarbeit
Redaktion
PR-Konzepte
PR-Beratung
Community Management
Internal Communications
Referenz-Marketing
Führungserfahrung
Pressearbeit
Blogging
Presse-/Öffentlichkeitsarbeit
Presse- und Öffentlichkeitsarbeit
Public Relations
Public Relations/Öffentlichkeitsarbeit
Journalismus
Blog
Unternehmenskommunikation
Social Media Marketing
Social Media Beratung
Social Collaboration
Corporate Social Responsibility
Digital Marketing
Online Marketing
Leitung Corporate Communications
Corporate Communications
Social Selling
Vertrieb
Projektmanagement
Corporate Publishing
Analyst Relations
Influencer Marketing
Storytelling
Lead Generation
Leadgenerierung
Leadership
Leitung Marketing & Kommunikation
Marketing-Kommunikation
Marketing-Konzepte
Digitale Transformation
Intranet Strategie
Digital Workplace
B2B Marketing
Change Management
Branding
Change Communication
Verantwortung
Demand Generation
Digital Brand Management
Markenführung
Marketing Automation
Search Engine Optimization (SEO)
SEA
Search Engine Advertising
Search Engine Marketing (SEM)
Digital Asset Management
SEO
SEM
Performance Marketing
Mitarbeiterkommunikation
Web Analytics
Content Marketing
Brand Management
Corporate Identity/Corporate Design
Vermarktung
Strategisches Marketing
Internet Marketing
Krisenkommunikation
Marketingberatung
HubSpot
Web-Architektur

Timeline

Professional experience for Jörg Wassink

  • Current 5 years and 3 months, since Aug 2019

    Director Marketing & Communications

    valantic

    Gemeinsam mit einem starken Team die Marketing- und Kommunikations-Aktivitäten der valantic Gruppe voranbringen!

  • 2 years, Aug 2017 - Jul 2019

    Head of Marketing

    ngena GmbH

    Building a strong global reputation and brand awareness for ngena - The shared network.

  • 1 year and 4 months, Apr 2016 - Jul 2017

    Head of External & Internal Communications Central Europe

    Sage Software GmbH

    Responsible for External (Public & Analyst Relations, Financial & Crisis Communications, Social Media, Content Marketing) and Internal Communications in Central Europe (Germany, Switzerland, Austria and Poland). Heading a team of 4 internal employees and 6 external agency members.

  • 8 years and 11 months, May 2007 - Mar 2016

    Pressesprecher / Leiter PR & Social Media

    Sage Software GmbH

    Pressesprecher / Leiter PR & Social Media der Sage Software GmbH in Frankfurt sowie deren Tochtergesellschaften in Deutschland und Österreich; verantwortlich für die Presse- und Öffentlichkeitsarbeit sowie alle Aktivitäten von Sage im Bereich Social Media; der Bereich Influencer Management und Analyst Realation gehört ebenfalls zu meinem Aufgabengebiet.

  • 1 year and 2 months, Nov 2012 - Dec 2013

    Chief Marketing Officer (CMO) - ad interim

    Sage Software GmbH

    Zweimalige interimistische Leitung der im Nov. 2012 geschaffenen Abteilung Corporate Marketing (15 Mitarbeiter) mit den Bereichen: Brand (Einf. einer neuen CI/CD - Durchführung einer bundesweiten Werbekampagne); Online Marketing (Relaunch der dt. Website, Einf. eines neuen CMS); Customer Care (Beschwerdemanagement); Market Intelligence (Durchführung einer Kundenzufriedenheits- und Brand Awareness Studie); PR & Social Media (Launch des neuen Sage Blogs); Business Development (Business Planning u.a.)

  • 3 years and 5 months, Jan 2004 - May 2007

    Director Internal & Externe Communications

    COLT Telecom GmbH

  • 3 years and 2 months, Nov 2000 - Dec 2003

    PR- & Marketing Consultant

    Agentur Denkfabrik GmbH

  • 3 years and 2 months, Nov 2000 - Dec 2003

    Redakteur

    IT-Wirtschaftsmagazin iCONOMY

Educational background for Jörg Wassink

  • 2002 - 2003

    Public Relations

    University of Managment and Communication (UMC) Potsdam / PR Kolleg

  • 8 months, Jan 1992 - Aug 1992

    Cours de Civilisation francaise

    Université Paris-Sorbonne

  • 9 years and 1 month, Oct 1991 - Oct 2000

    Philosophie

    Rheinische Friedrich-Wilhelms-Universität Bonn

    Philosphie, Vergelichende Literaturwissenschaften, Germanistik

Languages

  • German

    First language

  • English

    Fluent

  • French

    Fluent

  • Dutch

    Basic

Interests

Literatur
Wind-Surfen
Reisen
Beach-Volleyball
Musik
Musikproduktion
Social Media
Blogging
Familie

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