Mag. Klaus Giller

Angestellt, Marketing Director Germany, VBET
Bis 2021, Stanford LEAD Executive Program, Stanford University Graduate School of Business
Sankt Pölten, Österreich

Fähigkeiten und Kenntnisse

Marketing
Werbung
Branding
Strategische Planung
Strategieberatung
Online Marketing
Digitalisierung
Mediaplanung
Leadership-Qualitäten
Management
Multi-Channel-Marketing
Growth Marketing
Performance marketing
Marketing management
Beratung
User Research
Performance
Budgetverantwortung
E-Commerce

Werdegang

Berufserfahrung von Klaus Giller

  • Bis heute 9 Monate, seit Nov. 2024

    Marketing Director Germany

    VBET

  • Bis heute 4 Jahre und 4 Monate, seit Apr. 2021

    Founder & Owner

    mrkt'in

    Innovative Unternehmen gleich welcher Größe verdienen gutes Marketing. Aufgeblähte Beraterteams und teure Retainer kannst du dir jedoch sparen. Mit mrkt’in bieten wir eine transparente, effiziente und auf deine Bedürfnisse zugeschnittene Alternative an. Messen. Lernen. Optimieren. Das sind die Säulen, auf die sich unsere Marketingphilosophie stützt.

  • 2 Jahre und 8 Monate, Apr. 2022 - Nov. 2024

    Partner & CMO

    Bonus.direct GmbH

  • 3 Monate, Feb. 2021 - Apr. 2021

    Career Sabbatical

    Career Sabbatical

    Career sabbatical, thinking about start-up ideas, attending Stanford Graduate School of Business LEAD program, digging deeper into analytics with MIT Management Executive Education, relaxing body and mind while hiking in the Austrian mountains with my black labrador.

  • 1 Jahr und 7 Monate, Juli 2019 - Jan. 2021

    Vice President Marketing

    Tractive GmbH

    As Vice President Marketing I am building a team of top level marketers who will help Tractive to get to the next level. Creating category as well as brand awareness, optimizing performance channels and testing and scaling new channels are key ingredients of the success to come. No dog or cat should ever get lost and we work every day to make this a reality.

  • 2 Jahre und 8 Monate, Nov. 2016 - Juni 2019

    Head of Marketing Germany

    Ancestry.com

    As head of Marketing it is my job to build up and develop the German market and make it the spearhead for Ancestry's international expansion strategy. I am responsible for building up a local team, developing the Go To Market Strategy and establishing the Ancestry brand. Since my start we have successfully grown the user base, introduced a new DNA product all while optimizing channels and reducing acquisition costs.

  • 1 Jahr und 8 Monate, Apr. 2015 - Nov. 2016

    Head of Marketing Country Management

    bet-at-home.com Entertainment GmbH

    After being promoted to Head of Marketing Country Management I took on the lead for all Eastern European territories in addition to the Western European markets. In this function I was managing a team of international Country Managers and together as a team we developed and executed the local market strategies while growing the global brand.

  • 2 Jahre und 10 Monate, Juni 2012 - März 2015

    Head of Marketing Western Europe

    bet-at-home.com

    The strategic positioning of bet-at-home.com in a heavily competitive European market was my key priority. Particular focus was put on Germany where my team was celebrating numerous milestones such as the first jersey sponsoring of a betting company in the German Bundesliga to date.

  • 1 Jahr und 3 Monate, Apr. 2011 - Juni 2012

    Country Manager DACH

    bet-at-home.com

    As Country Manager GAS with focus on Germany I had complete budget responsibility and managed all marketing activities. In June 2012 I was promoted to Head of Marketing.

  • 8 Monate, Aug. 2010 - März 2011

    Brand Manager

    Createam - Agentur für Markenwachstum

    As a brand manager my scope of duties comprised of strategic consultancy for various renowned Austrian companies as well as the development and implementation of quantitative and qualitative research tools. Among other projects I was regularly involved in Website Usability Tests which aimed at making websites and e-shops more user-friendly through detail-optimization.

  • 1 Jahr und 10 Monate, Apr. 2008 - Jan. 2010

    Marketing Manager Austria

    Sony Computer Entertainment

    I am very proud I had the chance to work with Sony PlayStation, one of the most popular entertainment brands in the world. As a Marketing Manager I was in charge of the Austrian market and supervised all Marketing and Media plans. My team launched many successful and innovative campaigns and despite heavy competition we were able to strengthen PlayStation's position as a market leader in the video entertainment industry.

  • 1 Jahr und 1 Monat, März 2007 - März 2008

    Jr. Product ManagerThird Party

    dtp entertainment AG

    Als Third-Party-Manager fällt Akquisition und aktive Betreuung der vertriebenen Software-Titel in meinen Bereich. Die Akquisition unterteilt sich in Kontaktaufnahme mit potentiellen Partnern, Evaluierung der Titel, sowie Vorbereitung des Vertragsabschlusses.

  • Marketing, Finanzierung

    J & J de Groot

Ausbildung von Klaus Giller

  • Bis heute 4 Jahre und 4 Monate, seit Apr. 2021

    Digital Marketing Analytics

    Massachusetts Institute of Technology

  • 1 Jahr und 1 Monat, Sep. 2020 - Sep. 2021

    Stanford LEAD Executive Program

    Stanford University Graduate School of Business

    Stanford LEAD program, Organizational Leadership, Corporate Innovation, Crisis Management

  • 6 Jahre und 6 Monate, Juni 2000 - Nov. 2006

    International Business Administration

    Wirtschaftsuniversität Wien

    Internationales Marketing Management Investmentbanking und Kapitalmarktkommunikation

  • International Business Administration

    Lincoln Memorial University

Sprachen

  • Deutsch

    Muttersprache

  • Englisch

    Fließend

  • Französisch

    Grundlagen

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