Company
Lenka Zimova
Basic
Angestellt, Jr. Onsite Marketing Manager, Tchibo GmbH
Hamburg, Germany
About me
Onsite Marketing Manager in e-commerce with a previous experience in SEO, content marketing, social media, copywriting and PR. Free time blogger @ wesolotravel.com
Timeline
Professional experience for Lenka Zimova
- overall e-commerce/webshop management - Strategize, create and maintain all promotional mechanisms - Maintain KPI-controlled top revenue pages - Plan and execute on-site ads placements - Advertise and integrate new product launches to boost number of product orders. - Create, maintain and optimize landing pages - Prepare and execute on-site solutions for internal and external marketing campaigns - Assure quality of creative and legal texts, product copies, SEO texts, etc.
- SEO management of 2 markets - Link-building / Outreach / site evaluation - KW strategy, competitor & content research - Blog Content & Social media supervision - SEO projects (new LPs, sites) coordination - Brand / Influencers campaigns coordination - Page Content & SEO audits, page SEO optimisation - SEO strategy & budgeting + meeting KPIs - contend editor supervision
1 year and 4 months, Dec 2017 - Mar 2019
International SEO Content & Social Media Specialist
Lottoland- organic & paid social media INT - SEO Link-building / Outreach / site evaluation INT - KW, SEO competitors & content research INT - Content & Social media editor creation & supervision INT
- organic & paid social media - online content, planning & production - writing SEO-friendly copies & articles, CMS - KW, content & social media research - community management
1 year and 7 months, Nov 2014 - May 2016
PR manager
DivydMedia
- Preparation and implementation of external and internal communication strategies - Account management - paid & organic social media, billboard campaigns, radio and print campaigns, social media, and content marketing - PR articles, press releases and other content production - Events and press conferences - Cooperation with online marketing and graphic department - Marketing project management
6 years and 3 months, Sep 2008 - Nov 2014
Copywriter
Various Organizations
- copywriting - content creation about about gastronomy, food, drinks, beverages, business etiquette, eating etiquette and standard operational procedures for website www.gastroslovnik.sk - music reports production for music portals
Educational background for Lenka Zimova
4 years and 10 months, Sep 2007 - Jun 2012
Media Studies
University of Ss Cyril and Methodious in Trnava
Media, Marketing, Journalism, CMS & SEO, Digital Media
Languages
English
Fluent
Spanish
Basic
German
Basic
Portuguese
Basic