Lenka Zimova

Basic

Angestellt, Jr. Onsite Marketing Manager, Tchibo GmbH

Hamburg, Germany

About me

Onsite Marketing Manager in e-commerce with a previous experience in SEO, content marketing, social media, copywriting and PR. Free time blogger @ wesolotravel.com

Skills

SEO
SEO Content
Search Engine Optimization (SEO)
Content Marketing
Content Management
Linkbuilding
CMS
Blogging
Project management
Social Media
Social Media Marketing
Social Media Advertising
Paid search marketing
Creativity
Community Management
Leadership
Management
PR
Copywriting
SEO Copywriting
Marketing
Search Engine Marketing (SEM)
Content
SEM
Wordpress
E-Commerce
Webshop Management

Timeline

Professional experience for Lenka Zimova

  • Current 1 year and 2 months, since May 2021

    Jr. Onsite Marketing Manager

    Tchibo GmbH

    - overall e-commerce/webshop management - Strategize, create and maintain all promotional mechanisms - Maintain KPI-controlled top revenue pages - Plan and execute on-site ads placements - Advertise and integrate new product launches to boost number of product orders. - Create, maintain and optimize landing pages - Prepare and execute on-site solutions for internal and external marketing campaigns - Assure quality of creative and legal texts, product copies, SEO texts, etc.

  • 2 years and 1 month, Mar 2019 - Mar 2021

    SEO manager

    Lottoland

    - SEO management of 2 markets - Link-building / Outreach / site evaluation - KW strategy, competitor & content research - Blog Content & Social media supervision - SEO projects (new LPs, sites) coordination - Brand / Influencers campaigns coordination - Page Content & SEO audits, page SEO optimisation - SEO strategy & budgeting + meeting KPIs - contend editor supervision

  • 1 year and 4 months, Dec 2017 - Mar 2019

    International SEO Content & Social Media Specialist

    Lottoland

    - organic & paid social media INT - SEO Link-building / Outreach / site evaluation INT - KW, SEO competitors & content research INT - Content & Social media editor creation & supervision INT

  • 1 year and 8 months, May 2016 - Dec 2017

    Content & Social Media Editor / Copywriter

    Lottoland

    - organic & paid social media - online content, planning & production - writing SEO-friendly copies & articles, CMS - KW, content & social media research - community management

  • 1 year and 7 months, Nov 2014 - May 2016

    PR manager

    DivydMedia

    - Preparation and implementation of external and internal communication strategies - Account management - paid & organic social media, billboard campaigns, radio and print campaigns, social media, and content marketing - PR articles, press releases and other content production - Events and press conferences - Cooperation with online marketing and graphic department - Marketing project management

  • 6 years and 3 months, Sep 2008 - Nov 2014

    Copywriter

    Various Organizations

    - copywriting - content creation about about gastronomy, food, drinks, beverages, business etiquette, eating etiquette and standard operational procedures for website www.gastroslovnik.sk - music reports production for music portals

Educational background for Lenka Zimova

  • 4 years and 10 months, Sep 2007 - Jun 2012

    Media Studies

    University of Ss Cyril and Methodious in Trnava

    Media, Marketing, Journalism, CMS & SEO, Digital Media

Languages

  • English

    Fluent

  • Spanish

    Basic

  • German

    Basic

  • Portuguese

    Basic

Wants

Content Marketing
SEO
SEO Content
Online Marketing

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