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Mansuav Arora

Angestellt, Performance Marketing Manager, DataGuard GmbH
Munich, Deutschland

Fähigkeiten und Kenntnisse

Marketing
Online Marketing
SEO
Marketing Communications
E-Mail Marketing
Social Media Marketing
Google Analytics
AdWords
HubSpot
Eloqua
Social Media Advertising
Facebook Marketing
Omnichannel marketing
CRM
Digital Marketing
Marketing Automation
Marketing management
Performance Marketing
Salesforce CRM
Salesforce

Werdegang

Berufserfahrung von Mansuav Arora

  • Bis heute 2 Jahre und 9 Monate, seit Sep. 2022

    Performance Marketing Manager

    DataGuard GmbH

    1) Steered paid advertising campaigns to laser-sharp precision, delivering a 30% increase YoY in ROI. 2) Implemented integrated marketing campaigns across PPC & email nurturing to increase MQL’s to SAL’s Conversion rates by 25%. 3) Managing Marketing CRM Automation on Hubspot, to automate lead flow & reduce TAT by 30%. 4) Unleashed remarketing campaigns that reeled in significant new pipeline and customers. 5) Reduced cost per lead by 20% YoY from paid advertising from ad platform optimizations.

  • 1 Jahr und 1 Monat, Sep. 2021 - Sep. 2022

    Senior Marketing Specialist

    Gartner

    1) Implementation of automated integrated omnichannel marketing campaigns across PPC, and email nurturing to increase inbound marketing qualified leads by 2.1%. 2) Responsible for optimizing Paid ads and email marketing campaigns to improve conversion rates and lead quality using marketing automation tools to increase MQLs. 3) Marketing CRM Automation with hands-on experience on Eloqua & Siebel, to automate lead flow process and reduce Lead TAT from 4.2 days to 1 day.

  • 11 Monate, Nov. 2020 - Sep. 2021

    Digital Marketing and Automation Associate

    RoundGlass Wellbeing Pvt Ltd

    1) Marketing Automation with hands-on experience on Hubspot & Braze, to automate manual lead capturing & support services to enhance the customer experience at various stages of the funnel & reduce TAT & Lead time by 65%. 2) Implementation of Automated integrated omnichannel marketing campaigns across PPC, email nurturing, SMS, Whatsapp to increase inbound qualified leads by 35% 3) Managing monthly advertising budget of INR 1 Lakh on Google ads and social media ads & generated SQL by 20%

  • 1 Jahr, Dez. 2019 - Nov. 2020

    Marketing Manager

    Lepton Software Export and Research Pvt Ltd

    1) Design, develop & optimize integrated campaigns via email marketing, webinars, SEO, SEM, Retargeting & lead management processes resulting in sales accepted leads from zero to 4x of the sales pipeline. 2) Setup & Implementation of Marketing Automation (RPA’s) for Email and Lead nurturing campaigns and increased conversion rate by 30% 3) Successful implementation of Digital Marketing/Ads with a budget of INR 5 Lakh/Month which helped to generate and increase qualified leads by 2.5x

  • 2 Jahre und 5 Monate, Aug. 2017 - Dez. 2019

    Junior Agent Marketing

    Swiss International Air Lines

    1) Marketing Automation with hands-on experience on Marketo, Demand Generation, Lead Nurturing campaigns. 2) Implemented integrated marketing campaigns across PPC, email nurturing and prospecting to increase inbound marketing qualified leads by 150% 3) Managed monthly advertising budget of INR 1 Lakh on Google ads and social media ads & generated SQL by 40%

Sprachen

  • ENG

    Muttersprache

  • Deutsch

    Grundlagen

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