Marta Arias

Press offcer assistant to support the development and delivery of an integrated communication strategy. – Organize the press conference – Act as the press offcer, coordinating the press relations and organizing interviews with the artists or the Festival managers – In charge of the promotion activities and the coordination with the promotion team – Creation of a communication plan for the Festival social media to contribute to the wider communication strategy and to ensure a virtual visibility

Six month mission in which I set up a marketing and communication plan for the fair trade sector of the Spanish Foundation in India. – Find distributors in India – Elaborate communication tools to promote the products – Introduce processes to improve the quality and the attractiveness of the products, by starting a product reference system – Achieve a corporate catalogue – Release a Christmas collection in collaboration with the workshops

In charge of all internal and external communication processes with the directive team and the abroad directors. – Manage the annual communication budget – Organize marketing promotion and events (emailing campaigns, institutional brochures, shows and other annual events) – Coordinate their public relations Since April 2010, I assisted to the creation of a public relations and events department in the associative sector, closely working with the most prestigious NGOs in France.

– Press follow-up for the corporate team – Writing press releases – Event coordination between the New Yorker, Londoner and Parisian team for a client – Create media lists for the client actions – Organize original event and press trip – Imagine and advise a common message during a communication crisis

– Press follow-up on a variety of lifestyle and fashion accounts – Prepare promotional events to launch different products – Attending brainstorming meetings – Prepare presentations