
Michele Schäfer
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Skills
Timeline
Professional experience for Michele Schäfer
- Current 4 years and 7 months, since Sep 2020
Counter Service / Bartender / Marketing - kÖLN - GERMANY
Brauhaus Bickendorfer Hof
– Customer Service: Preparation of drinks, delivery, and design of menus in the new 2020 format; – Time of Covid-19: Structuring of the delivery service, including the creation of videos, flyers, banners, and information material; – Creation of the new Website for the Restaurant with online service, including personalized photos and SEO Control – Google and Google business; – Administration of social networks such as Facebook Page, Youtube, and Instagram.
- 1 year and 1 month, Aug 2019 - Aug 2020
Receptionist, Front Desk - kÖLN - GERMANY
Kommerz Hotel - Centro Hotels
– Supervision of the international group of guests and independent execution of all reception work, check-in, check-out, cash accounting, controls, reposting, daily closings; – Results-oriented in a fast working environment.
- 9 months, Apr 2019 - Dec 2019
Kitchen Help / Bartender - kÖLN - GERMANY
Brauhaus Bickendorfer Hof
– Continuous development of multitasking and communication skills in a German-speaking team; – Results-oriented in a fast working environment.
- 10 months, Sep 2016 - Jun 2017
Operations Supervisor - CANADA - TORONTO
AFFINITY FACILITY SOLUTIONS
– Supervising, recruiting, selecting, orienting, and training cleaning team; – Checking job sites (Residential buildings) for accuracy of cleaning; – Helping all my staff to get the best result of cleaning; – Dealing with direct reports, clients, managers, supervisors, and staff; – Accomplishing work results, establishing priorities, solving problems as well as reporting results.
- 6 months, Apr 2016 - Sep 2016
Consultant under contract - BRAZIL - CURITIBA
Appen
– Web evaluation using an Excel spreadsheet or annotation tool; – Reviewing and rating web content, using a web application to support the measurement of search data relevance; – Bilingual tasks – Portuguese and English.
- 8 months, Jul 2015 - Feb 2016
Customer Service - BRAZIL - CURITBA
PHIL YOUNG’S ENGLISH SCHOOL
– Themed decorations such as Halloween; – Specific software handling for creating videos; – Creation of graphic materials; – Development of strategic worksheets to the best school internal control; – Participation in the winning project SINEPE/PR – 2015, “PHIL GREEN” – Innovative Practices; – Bilingual customer service – Portuguese and English.
- 3 months, Nov 2014 - Jan 2015
Coordinator – Sampling in Markets
COMUNICAÇÃO & CIA LTDA
– Hired for specific marketing action coordination for the Coca-Cola customer (Product Kaiser Radler), – Direct coordination of teams to reach the daily goal, supervision in supermarkets, the promoting and logistics of action of trade marketing mentioned above. – The action was a success, exceeding the target of tastings and sales in more than 10%.
- 1 year and 8 months, Mar 2013 - Oct 2014
Customer service / Supervisor - CANADA - TORONTO
TIM HORTONS
– Experience in the implementation of policies, programs, and methods aimed at organizational marketing, and analyzing public behavior before the launch of new products; – Experience in developing incentive programs for the sales force and creation of related actions with the client as well as the development of merchandising practices and trade marketing; – Consumer serviceability, creating a positive impact and welfare
- 5 months, Nov 2012 - Mar 2013
Administrative Assistant - CANADA - TORONTO
CANPACIFIC COLLEGE
– Direct contact and advice to international students and the development and implementation of all the Brazil-Canada exchange project; – Marketing action that resulted in more success was the drafting of the “Friends in Toronto” A frank conversation between friends; (A frank conversation between friends with top tips on how to live and enjoy Toronto), where we can disclose the school between international students and convert hits on enrollment.
- 6 years and 2 months, Feb 2006 - Mar 2012
Marketing Manager - BRAZIL - CURITIBA
CENTRO DE ESTUDOS JURIDICOS DO PR
Establishment and management of a marketing department responsible for communication, social media, digital marketing, B2C marketing. Opening up new markets - online distance learning (EaD - Ensino Nacional à distância) - for video conferencing rooms and online courses. Several projects developed successfully. Extension of the course offer from communal level to national level.
- 3 months, Oct 2005 - Dec 2005
Supervisor Promotional Actions - BRAZIL - CURITIBA
COMUNICAÇÃO & CIA LTDA
– Supervision of the teams selected for the Marketing Action Seasonal New Year’s Eve of course, (Paraná and Santa Catarina) as well as the impact assessment that each team generated on consumers and final sales; – Quick Troubleshooting generated between contractors, action materials and everything related to activities described; – Planning and marketing activity of the Organization
Educational background for Michele Schäfer
- Current 4 years, since Apr 2021
Fernkurs Online Marketing Manager/-in (IHK)
Fernakademie für Erwachsenenbildung
Acquiring the necessary skills to achieve top positions for relevant search terms (keywords) in paid search results (sponsored ads) and the organic search results of search engines - above all on Google. Learning everything from the operational and strategic management of accounts in the area of search engine advertising, e.g. with Google Ads, to the on-page and off-page optimization of the company website in the area of search engine optimization (SEO) to the creation of landing pages.
- 1 year and 6 months, Jan 2018 - Jun 2019
SPRACHKURS DEUTSCH
VHS - Frechen
German Course - SPRACHKURS DEUTSCH - VHS -Volkshochschule Frechen: Niveau B2
- 4 years and 6 months, Mar 2011 - Aug 2015
MBA in Digital Marketing 2.0
Federal University of Parana (UFPR) - BRAZIL - CURITIBA
Marketing Strategies, marketing, B2B2C and Digital Marketing.
- 1 year and 5 months, Mar 2007 - Jul 2008
Business Management
Federal University of Parana (UFPR) - BRAZIL - CURITIBA
Marketing for Business, Financial Management, Cost Strategy, Budget, Human Resources, Risk and Information Technology. Logistics of company.
- 1 year and 5 months, Mar 2004 - Jul 2005
Business Management Marketing
Federal University of Parana (UFPR) - BRAZIL - CURITIBA
Marketing Research, Creativity, Innovation in Marketing, Finance in Marketing, Consumer Behavior, Marketing Services, Logistics, Retail Marketing, B2B Marketing, Data Analysis, Product Management.
- 4 years and 1 month, Feb 1999 - Feb 2003
Marketing
Opet University - BRAZIL - CURITIBA
Languages
Portuguese
First language
English
Fluent
German
Intermediate
Spanish
Basic
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