Murtazina Wickli Victoria

Angestellt, Head of deodorants Europe, Unilever
Rotterdam, Niederländische Antillen

Fähigkeiten und Kenntnisse

Broad marketing experience within FMCG: from brand
to global and regional brand development experienc
Deep knowledge of D&E markets (South Africa
Turkey
Russia
China
Middle East). Leading global innovation & communic
Strong in turnaround projects
building businesses from scratch as well as in acc
Specialties:Fast analytical capacity
New ideas generation based on deep consumer unders
use of unconventional approaches to achieve and ov
build high-performing teams through vision & perso
Quickly adapts to new environments (Lived in Russi
Switzerland
Italy
South Africa and Middle East)
Polyglot: Russian
German (Swiss-German)
English
Italian
French
Spanish
Chinese
Turkish

Werdegang

Berufserfahrung von Murtazina Wickli Victoria

  • Bis heute 8 Jahre und 10 Monate, seit Apr. 2017

    Head of deodorants Europe

    Unilever

    Leading Unilever europe cluster for deodorants, achieving top line and bottom line growth through landing powerful innovations in close collaboration and co-creation with local and global teams across axe, rexona, dove, schmidts, impulse, Vaseline, Brit, monsavon, love Beaty planet etc

  • 3 Jahre, Apr. 2014 - März 2017

    Senior Global Brand Director

    Unilever UK

    Leading compressed deodorants -Transforming aerosol deodorants in a more sustainable business cutting carbon footprint by 25% - http://compresseddeodorants.com; Leading Roll on business globally

  • 1 Jahr und 7 Monate, Jan. 2013 - Juli 2014

    Senior Category Director, Deodorants, NAMETRUB

    Unilever Gulf

    Represents interests of NAMETRUB cluster within Deo Global Category Leadership team, responsible for delivering consistent double-digit growth; regional development & deployment of the global Deo brands (Rexona, Axe, Dove, Impulse) and full mix & communication development of local jewel (Pure Line in Russia), pioneer launch in new markets, reports to Deo Category Senior Vice President, leads cross-functional regional category leadership team, 13 direct reports

  • 1 Jahr und 10 Monate, März 2011 - Dez. 2012

    Regional Category Director - Deodorants - Africa, Middle East & Turkey

    Unilever South Africa

    Lead the strategy alignment, regional development & deployment of the Deo brands (Rexona, Axe, Dove, Impulse) across AMET to achieve double-digit growth, pioneer launch in new markets, member of AMET-ASIA regional category leadership team, 8 direct reports

  • 3 Jahre und 10 Monate, Mai 2007 - Feb. 2011

    Senior Global Brand Development Manager Cif

    Unilever

    Responsible for global innovation & communication projects on CIF, global strategic marketing, entry in new geographies.

  • 2008 - 2011

    Founder

    MurtaWick International Ltd

    Responsible for Global Marketing & Sales Strategy; new product development; Strategic Alliances with Furniture producers

  • 1 Jahr und 9 Monate, Aug. 2005 - Apr. 2007

    Brand Manager Knorr Quick Soup & Ready Meals

    Unilever Switzerland

  • 2 Jahre und 10 Monate, Nov. 2002 - Aug. 2005

    Junior Brand Manager Knorr

    Unilever Switzerland

  • 1 Jahr und 1 Monat, Feb. 2001 - Feb. 2002

    Part-time job (40%) during university time

    Nexum Consulting

  • 5 Monate, Mai 2000 - Sep. 2000

    Assistant to Head of Alliances

    UBS

  • 4 Monate, Juni 1999 - Sep. 1999

    Internship: Sales Department

    Coca-Cola Beverages

Ausbildung von Murtazina Wickli Victoria

  • 5 Jahre und 1 Monat, Okt. 1997 - Okt. 2002

    Business Administration

    St. Gallen, Switzerland (HSG)

    Finance & Marketing&Economics

  • 2 Jahre und 1 Monat, Sep. 1995 - Sep. 1997

    Economics

    Moscow University of Telecommunications

    Mathematics, Statistics, Economics & Business Administration

Sprachen

  • Deutsch

    Fließend

  • Englisch

    Fließend

  • Französisch

    Fließend

  • Italienisch

    Fließend

  • Russisch

    Muttersprache

  • Spanisch

    Gut

  • Türkisch

    Grundlagen

  • Chinesisch

    Grundlagen

  • Niederländisch

    Gut

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