Nanda Kumar

Provide brand identity solutions for the Kaseya group of companies. Produce print and web materials for the company’s business-to-business marketing strategies, which includes the company trade show collaterals, webinar slide decks, landing pages, mockups, prototypes, wireframes, icons, social media assets, and adverts. Collaborate with stakeholders on daily basis to discuss briefs and work closely with content writers.

Support the marketing team and internal stakeholders in conceptualizing, design, and execute digital experiences around marketing initiatives. Develop graphics for website, landing pages, social media, print, digital, ads, email campaigns, banners, build sales decks, white papers, case studies, and other collaterals that are clear, compelling, visually exciting in line with brand guidelines with consistency across all platforms.

Managed a team of 20 to support US stakeholders and drive the creative initiative in shaping the deliverable are met within brand standards across verticals - pursuit, eComms, and print/digital. Manage the project management workflow tool and allocate projects to teams and mentor them from production to delivery.

Managed a team of 2 and coordinate with US stakeholders in conceptualizing and articulate creative themes in developing layouts for exhibitions, trade shows, promotional events, newsletters, packaging, websites, catalogs, presentations. Adhere to brand guidelines, consistency in styles, typefaces, graphics, color palettes, etc. Actively participated and designed stall/booth, posters, collaterals, and welcome kit for “SEMA Trade Show - Product Launch” at Las Vegas Convention Center.

Support the corporate communications & presales team in creating templates, brochures, literature, newsletters, adverts, banners, posters, catalogs, direct mailers, intranet. Collaborate with bid managers and solution architects, participate in cold calls to develop proposals, presentations, RFPs, RFQs.