Patrick Rosat

Leading the whole Brazilian operation with P&L responsibilities for the consumer durables and industrial brands and activities - B to C and B to B segments with own production plant in Ilhéus / Bahia and office in São Paulo. - Spontex (Retail: cleaning tools - N°1 brand Brazil) - Mapa (Personal Protective Equipment N°2 brand Brazil) - Mucambo (Medical Gloves: N°1 brand Brazil)

Directed sales & marketing for the agriculture water solutions provider, reported to the CEO, led 14 people in 4 continents & distributors in 45 countries • Led the development & implementation of commercial plans, multiplying sales by 5 in 3 years • Entered 25+ new markets in 5 continents by gaining new customers & developing an effective distribution network

• Successfully established Hailo´s subsidiary in Brazil. Introduce business plans, select location, set up production, hire staff and develop customers for South America. Manage P&L, develop business strategies, introduce products to DIY chains • Gained 6 new global accounts while maintaining solid relationships with existing customers • Produced and sold equipment for 1200+ wind energy towers • Developed a national sales network of 100 reps throughout Brazil • Improved turnover by 10 from 2011 to 2012

• Led marketing efforts and sales team of 25 employees, improving sales by 50% and surpassing the goal of $1M monthly revenue. • Increased biggest wholesaler’s sales by 20% and grew home center market from 0% to 12%. • Successfully introduced a new product line for the drywall industry, 10 new products for other construction segments within a 4-month timeframe, and licensed products with soccer clubs. • Increased brand awareness through 360º communication strategy, sport mktg, radio, TV, magazines, web,

• Analyzed the construction, infrastructure, heavy industry, and oil & gas markets to determine sales opportunities. Monitored and supported sales force to develop key accounts. • Forged relationships with major construction companies to offer tailored business solutions and to increase sales and marketing strategies effectiveness. • Designed structure (sales force, marketing, and logistics) and allocated resources to capture new business opportunities in projects with investments superior to US$100M. •

• Led a global team of 25 people to develop and launch an industrial orange-crushing machine w/ a new design and additional functions that improved efficiency by thousands of boxes, enabling millions more in revenues • Increased share by 10% in key markets by expanding customer loyalty incentives • Used strategic planning to gain 13 new accounts and a 5-year contract w/ a major fresh juice customer that expanded its fleet by 20% • Played key role in coordinating efforts to reduce cost of product by 10%

• Created and launched marketing plan. Developed a supplier in China that reduced the product cost by 40% • Researched US and international markets for feasibility and marketability of the product.

• Supervised 3 full-time employees and 100 contractors in providing services to 2,000 associates in 13 locations for the global producer of telecommunications equipment, with $10B annual revenue. • Directed 8 new branch office openings. • Oversaw site services and office redesigns. • Coordinated office consolidations, saving $2M and reducing budget by 25%. • Introduced and facilitated a cost-reduction campaign that led to $5M annual savings.

• Managed projects, space and layout moves; developed architectural, electrical, mechanical, and civil layouts. • Reengineered the main building configuration to reduce the warehouse size by 40% and expand the manufacturing to support high production demand and JIT introduction, avoiding a new building construction, saving US$11,000,000.

• Supervised and coordinated all infrastructure assembly to provide the new Motorola Campus with production lines. • Scheduled the work of hundreds of contractors and managed effectively projects, reducing costs by 10%.

• Managed and developed projects for the Olympic Museum, industrial and residential buildings, roads, bridges, etc.