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Peter Harengel

Employee, Consultant, Bloom Partners GmbH

Student, Betriebswirtschaftslehre (Doktorand), Philipps-Universität Marburg

München, Germany

Skills

Strategieberatung
Konsumgüter
Business Transformation
1: Beratungsschwerpunkte
Management Consulting
Strategisches Management
Business Development
Unternehmensentwicklung
Produktentwicklung
2: Kompetenz Digitalisierung
Digital Transformation
Digital Strategy
Innovationsmanagement
Service Innovation
Geschäftsmodellentwicklung
Innovative Geschäftsmodelle
Agile Methods
Digitale Innovation
Geschäftsmodelle
Business Model Innovation
Agile Organisation
Scrum Master
3: Kompetenz Marketing
Digitale Kommunikation
Marketingstrategie
Markenführung
Markenentwicklung
Customer Experience
Consumer Insights
Digital Marketing
Social Media Marketing
Innovationsstrategie
4: Branchen Erfahrung
B2C
Medien
FMCG
Retail
Travel
Banking
Payments
5: Persönliches
Engagement
Motivation
analytisches Denken
Kreativität
Teamfähigkeit
Verantwortungsbewusstsein
Leistungsbereitschaft
Lernbereitschaft
Unternehmerisches Denken

Timeline

Professional experience for Peter Harengel

  • Current , since Feb 2019

    Opinion Contributor

    Adweek

    Kolumne zu Digitalen und Medien Themen im US Magazin Adweek.

  • Current , since Jun 2017

    FOCUS-Online-Experte für Digitale Innovation

    FOCUS Online Group GmbH

    Beiträge als Experte zu Themen der strategischen Auswirkungen von Digitaler Innovation und Transformation.

  • Current , since Dec 2016

    Consultant

    Bloom Partners GmbH

    Consulting on Digital Transformation (Industries: FMCG, Lifestyle, Pharma)

  • Current , since May 2015

    Co-founder and Initiator

    Sprachhilfe

    Non-profit workshops for high school students to improve presentation and discussion skills. In cooperation with the youth outreach of the City of Munich (JIZ).

  • 1 year and 1 month, Jun 2016 - Jun 2017

    President

    Munich Business Speakers

    Leading a team of seven board members and assuring the future growth of the club (MBS is a chartered a Toastmasters International Club.

  • 2 years and 2 months, Oct 2014 - Nov 2016

    Junior Consultant

    Bloom Partners GmbH

    Consulting on Digital Transformation (Industries: FMCG, CPG, Aviation)

  • 1 year, Jul 2015 - Jun 2016

    Vice President Education

    Munich Business Speakers

    Developing the educational goals for each member and coordinating the individual progress. (MBS is a chartered a Toastmasters International Club.

  • 1 year and 7 months, Mar 2013 - Sep 2014

    Analyst

    Bloom Partners GmbH

    Digital Transformation (Industries: Healthcare) and Brand Management (Industries: Finance, Telecommunications)

  • 2 years and 5 months, Nov 2010 - Mar 2013

    Advisor (Marketing Strategy, esp. Search Engine Marketing / SEM)

    OnMedia Inc.

  • 7 months, Feb 2008 - Aug 2008

    Part-Time Assistant (Creative / Marketing)

    Universal Music Publishing

  • 4 months, Sep 2006 - Dec 2006

    Intern (Marketing / Digital Record Label)

    Columbia Records, New York

  • 6 months, Jul 2006 - Dec 2006

    Trainee (Assistant to the Creative Director)

    Zomba Music Publishing, New York

Educational background for Peter Harengel

  • Current , since 2016

    Betriebswirtschaftslehre (Doktorand)

    Philipps-Universität Marburg

    Business Model Innovation, Service Transition, Digital Business Models https://www.uni-marburg.de/fb02/innovativewertschoepfung/team/doctoralcandidates/harengel

  • 2013 - 2016

    Political Science

    FernUniversität in Hagen

    Staat und Wirtschaft in der Globalisierung, Internationale Governance

  • 2009 - 2011

    School of Computing

    Blekinge Institute of Technology, Karlskrona, SE

    Information Systems, IS Design Theory & Design Research, e-Culture

  • 2006 - 2009

    Business Administration

    University of Applied Sciences for Economics and Management, Munich, DE

    Marketing, Communications, Project Management, Sales

Languages

  • German

    First language

  • English

    Fluent

  • Spanish

    Basic

Wants

Digitale Medien
digitale Geschäftsmodelle
Insights in
Medien
Luxusgüterindustrie
Fast Moving Consumer Goods
Startups
Technologie

Interests

Qualitative Forschung
New Business Models
Wissenschaftliche Veröffentlichungen
Public Speaking
Kunst nach 1990
Musik
Kreativität
Personal Development

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