Petr Lymar
Fähigkeiten und Kenntnisse
Werdegang
Berufserfahrung von Petr Lymar
- Bis heute 3 Jahre und 8 Monate, seit Okt. 2021
Affiliate Marketing Team Lead
TRASTRA EU UAB
Head of Affiliate Marketing - Optimizing channel performance via managing acquisition campaigns, negotiating profitable partnerships & monitoring key metrics (CAC, CPA, LTV, ARPU, MAU) to hit KPI targets. Skilled in top ad networks & agencies, executing media buys across Google, Facebook, Apple Search, TikTok, Bing & more. Analyzing traffic quality & preventing fraud. Grew retention 26% by targeted email campaigns & optimizing communication for high-value users. Strong performance marketing skills.
- 1 Jahr und 1 Monat, Jan. 2014 - Jan. 2015
Account Manager
Opera Software ASA
Drive advertising campaign success through disciplined implementation, management and optimization. Focus on delivering high-quality mobile traffic while meeting CPM, CPC, CPI, CPA, CPD goals. Ensure ongoing performance through regular analysis of metrics and refinement of strategies. Expertly interpret data to provide actionable recommendations for improvement. Drove over 10,000% revenue increase by strategically scaling an initial $5K campaign to $500K+ in sales.
- 7 Monate, Mai 2013 - Nov. 2013
Business development manager
SoftTechnics
Lead generation through LinkedIn/e-mail pitches to producers, tailored to their development needs. Managing paid advertisement and social media marketing campaigns.
- 1 Jahr und 11 Monate, Juni 2011 - Apr. 2013
Partner relationship manager @ business development team
Yandex
Identify and secure partnerships to establish comprehensive data streams for Yandex geo-services in Kazakhstan, Ukraine, and Belarus, covering traffic, car accidents, public transport, timetables, and scheduling.
- 1 Jahr und 3 Monate, März 2010 - Mai 2011
Market.Yandex.ua Development Manager
Yandex
Promotion and upsell of Yandex advertising products: Yandex.Market, Yandex.Direct, Media advertising, Geographical context advertising; Lead generation through cold calling, phone/email pitches to advertisers, tailored to their marketing needs, live meetings and events. Account strategy and campaign development, optimization suggestions for the advertisers, media planning.
- 1 Jahr, Apr. 2009 - März 2010
New Business Coordinator
Ya-Group, ITIS Flowers Café
ITIS Flowers Café; bringing new luxury food and beverage brands to Ukrainian market Initial global market research Purchasing agreements (legal franchising issues) Construction work for the first and second outlets (glass walls, equipment, furniture) Product marketing policy for Ukrainian (CIS) market (ROI, pricing, advertising, etc.)
Ausbildung von Petr Lymar
- 1 Monat, Aug. 2004 - Aug. 2004
Hospitality
The Higher School of Tourism and Hotel Industry in Gdansk, Poland
- 2 Monate, Feb. 2002 - März 2002
Economics
Pepperdine University, The George L. Graziadio School of Business and Management
- 4 Jahre und 10 Monate, Sep. 2000 - Juni 2005
Marketing
Odessa State Economics University
Sprachen
Englisch
Fließend
Deutsch
Grundlagen
Ukrainian
Muttersprache
Russisch
Fließend
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