Pilar Zubieta

•Direct manager of 4 people, responsible for planning and initiation of sales strategy. Coached and aligned a direct team to accomplish the commercial objectives, resulting in + 21% growth, 1.3K+ additional POS (point of sales) •Mediate with cross-functional teams for the annual commercial planning cycle to define future promotions and innovation pipeline requirements •Guided and mentored executive managers to make data-driven decisions, achieving +9% sales growth

•Lead the Sales and Operations Planning (S&OP) Global Process for Diageo Colombia. Spearheaded S&OP global process and increased sales forecast accuracy (SFA) of the customers’ Sell-in by +6% growth achieving 76% and Sell-Out +12% vs prior year (81%). •Promoted strong collaboration with both customers and commercial team, unifying across businesses in a unique forecast projection to ensure full visibility and accountability in all areas

•Led collaboration agenda driving improvement on both Diageo and customers’ supply chain and processes, fulfilling both Fill Rate on target at 95% and OTIF (On Time In-Full) at 70% •Responsible for customers’ replenishment guaranteeing inventory levels, out of stocks and OTIF •Orchestrated and executed the first collaboration program with distributors and accomplished VMI (Vendor Managed Inventory)/CMI (Customer Managed Inventory) through strong relationships with distributors

•Reduced 50% returns through warehouse best practices in customers, as "Perfect Back Store" project •Delivered logistics cost savings of approx. US $50.000 by improving efficiency of return and rejections process in customers

Ensured each stage of distribution process progressed on time, on budget and with right quality standards, fulfilling both Fill Rate 98% and OTIF 80% for six running months

•Reduced 50% returns through warehouse best practices in customers, as "Perfect Back Store" project •Delivered logistics cost savings of approx. US $50.000 by improving efficiency of return and rejections process in customers