Shaoyang Li

• Create and compile weekly content for UNAI's social media accounts, such as Facebook, Twitter & LinkedIn. • Support special events including SolveAtUN • Effectively utilize UNAI member systems and WebEmail systems to execute timely outreach. • Collaborated with Web Developers in updating UNAI official website.

• Created social media content on Facebook, Twitter, LinkedIn and Google+ for company's newly published websites. • Compiled and installed engaging Google SEO tags to drive traffic for clients' websites. • Determined and corrected over 10 Wordpress websites cohesiveness, functionality, and appearance of elements including navigation tools, page layouts and images. • Assisted with websites data entry and post-launch maintenance tasks. • Responded to potential clients through Tawk.to & Email.

• Drafted and illustrated press releases, blog posts and more than 400 Weibo tweets. • Collaborated on 4 social media campaign plans and executed the plans. • Directed media, introduced speakers and explained proceedings during press conferences. • Communicated with customers regarding questions and dealt with complaints. • Monitored Ferrero China official Weibo account, analyzed followers' data. • Charted follower's data, compiled 3 monthly reports and drafted annual report.

• Negotiated with platforms, vendors and consumers during Double-11, Double-12, and Year-End sales events. • Shaped product look book. • Appraised daily sales status and anticipated competitors marketing strategies. • Performed general administrative work, including scheduling meets, online customer service, and cold calling.