
Tatyana Kahl
Fähigkeiten und Kenntnisse
Werdegang
Berufserfahrung von Tatyana Kahl
- Bis heute 5 Jahre und 10 Monate, seit Okt. 2019
Director, Lead Client Marketing
Visa
- 1 Jahr und 1 Monat, Okt. 2018 - Okt. 2019
Client Marketing
Visa
- 2 Jahre und 11 Monate, Dez. 2015 - Okt. 2018
Business Leader Prestige, Lifestyle and Portfolio Wella DACH
Procter & Gamble
- 3 Jahre und 7 Monate, Juni 2012 - Dez. 2015
Corporate MS&P Team Leader DACH at Wella Professional
Procter & Gamble
Leading corporate projects for sustainable business and competitive advantage in the market: Digital/e-commerce, trade terms and go-to-market re-invention.
- 3 Jahre und 2 Monate, Mai 2009 - Juni 2012
Trade Marketing/Commercial Planning Manager (MS&P at P&G)
Procter & Gamble Salon Professional, Global Operations
Driving Distribution understanding (reports & analyses) and Distribution Build up (Best Practices Tools) at Salon Professional globally.
- 2 Jahre und 2 Monate, Apr. 2007 - Mai 2009
Commercial Capability Team Leader for Eastern Europe (Training & Development)
Procter & Gamble Eastern Europe
Commercial Capability Team Leader for Eastern Europe (+700 employees, +$3 bln sales). - Design & implement new Go To Market Strategy. - Build Capabilities of Sales Organization via effective training & on-boarding systems. - Design and deployment of new G2M Capability tools, including Category Expertise system and MS&P College for the CEEMEA region. - Development and management of 6-strong EE Capability Team, leadership of 10-20 people project teams.
- 1 Jahr und 10 Monate, Juli 2005 - Apr. 2007
Head of Strategic Commercial Planning/Trade Marketing (MS&P as per P&G)
Procter & Gamble Prestige Products Russia
- Design of go-to-market strategy for portfolio of multiple brands (+$80mln sales, Dolce & Gabbana, Gucci, Valentino, Hugo Boss, Baldessarini, Escada, Lacoste, Mexx, Puma and other brands). - Development, alignment & implementation of Annual Commercial Plan. - Optimizing internal business processes to successfully deliver towards the Annual Commercial Plan (Customer negotiations, Demand planning and delivery systems). - Establishment of Commercial Planning Department from scratch.
- 3 Jahre und 5 Monate, Feb. 2002 - Juni 2005
Commercial Planning Manager. Leader of G2M strategy for a category across Nordic
Procter & Gamble Nordic
Commercial Planning Manager – Feminine Protection Category (4 brands, 4 countries, +$60mln sales): - Design and deploy go-to-market strategies and customer plans for the category in Nordic markets. - Development & execution of programs aimed at ongoing improvement of In-store presence, building customer loyalty, coordination of execution of the priorities by Sales Forces (via Country Managers). - Set the direction, priorities and action plans for the team (6 people).
- 10 Monate, Apr. 2001 - Jan. 2002
Commercial Planning Manager
Procter & Gamble
Developing Fabric & Home Care products (6 brands, 5 countries): Ariel, Tide, Myth, Comet, Ace, Lenor brands. (app. 50% of P&G CAR turnover).
- 2 Jahre und 11 Monate, Mai 1998 - März 2001
Account Manager
Procter & GAmble, Central Asia
Building sales & distributor operations, North-East of Kazakhstan Distributor.
Sprachen
Englisch
Fließend
Russisch
Muttersprache
Deutsch
Gut
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