Tobias Wronka

Personalberatung mit Fokus Agribusiness / Agribusiness Recruiting Fach- und Führungskräfte / Professionals and Executives Branchenfokus: Unternehmen und Organisationen des Agribusiness mit Schwerpunkt Landtechnik / industry focus: Agribusiness with special focus on agricultural machinery

1) Developed Strategic Marketing Plans 2) Supported the global portfolio prioritization process 3) Lead & supported strategic projects like acquisitions, channel optimization, critical platform initiatives and the establishment of CAGs in EAME 4) Managed and executed the re-organization of the Regional Strategic Marketing department 5) Agritechnica medal competition coordinator

1) Managed the Central European Sales Division with an annual turnover of 250-400 million € with a highly engaged sales team of 10 employees 2) Increased sales of Crop Care and ISG products and improved market share for tractors 3) Implemented new sales tools & processes 4) Step functional improvements in dealer development: significantly more dealer locations & significant employee capacity increases (+33%) at dealers

1) Developed and implemented the new Customer and Market Information department and served as functional lead of a team of 8 research professionals in the area of customer research, business intelligence and geospatial analyses. 2) Managed research projects for Region 2 of several millions US-$ 3) Supported the development of a new Enterprise Market Research organization under the new Global Operating Model

1) Established the new customer research organization with enhanced processes and methodologies in Region 2 (Europe, Africa & Middle East including the CIS States) 2) Execution of all market research projects in Region 2 3) Developed & supported the implementation of the new R2 customer segmentation

Managing Director responsible for the DLG/IAB Trainee Programm and execution of ongoing research projects

Special collaborative research project 299 „Development of Sustainable Land Use Concepts“ Institute of Agricultural Policy and Market Research, Professur für Agrar- und Entwicklungspolitik, Justus-Liebig-Universität Gießen

Title of phD thesis: Economic valuation of the environment (Summa Cum Laude)

Agrarökonomie