Vyacheslav Tihonov
Angestellt, Marketing Manager, SAM Pharmaceuticals
Feron, Russische Föderation
Über mich
• More than 13 year experience in marketing and 5 year experience in sales. • Human resource management (till 25 employees) more than 13 years. • A deep understanding of the principles and tools of marketing (production, planning, pricing, increasing company profits, strong analytical skills, market segmentation, identifying the target audience, developing a marketing strategy, successful experience in promoting products in different markets across all channels - distribution, development of creative materials, publication of articles, participation in large conferences, mass media, digital marketing, work with key clients, and so on). • Successful possession of sales skills. • Practical knowledge of processes and competencies in business both vertically and horizontally. • Develop and implement marketing strategies. • Training of sales representatives, holding double visits, creating and holding trainings. • Negotiations with opinion leaders and distributors.
Werdegang
Berufserfahrung von Vyacheslav Tihonov
Bis heute 4 Jahre und 11 Monate, seit Nov. 2019
Marketing Manager
SAM Pharmaceuticals
• More than 16 year experience in marketing and 5 year experience in sales. • Human resource management (till 25 employees) more than 13 years. • A deep understanding of the principles and tools of marketing (production, planning, pricing, increasing company profits, strong analytical skills, market segmentation, identifying the target audience, developing a marketing strategy and so on).
2 Jahre und 1 Monat, Jan. 2017 - Jan. 2019
Marketing Manager
Cadila
6 Jahre und 10 Monate, März 2010 - Dez. 2016
Deputy Director Marketing and Promotion
Feron
Managing Marketing and Sales Divisions. Restructuring of departments, the development of new marketing strategies, advertising campaigns
1 Jahr, Juni 2010 - Mai 2011
Head of marketing and sales department
Federal State Unitary Company "Microgen"
• Managing Marketing and Sales Divisions (4 people). • Forming of the Marketing and Sales Department from scratch (out of financing until now). • Analysis of existing company’s portfolio (the profitability of products, promising directions, history of sales, sales forecast) and competitive market analysis. • Selecting a list of products for the active promotion (active products). • Sales planning all products short-term and long-term. • Budgeting for marketing of active products.
2 Jahre und 3 Monate, Apr. 2008 - Juni 2010
Head of Marketing Department
Promo-med
Responsibility for the product management of all products of the company, including long- and short-term strategy development, production planning, naming, pricing, registration and delivery, post marketing researches and medical trials, promotion, budgeting, trainings, etc
4 Jahre und 4 Monate, Sep. 1995 - Dez. 1999
Medical Doctor
Kazan polyclinic
Ausbildung von Vyacheslav Tihonov
1 Jahr, Jan. 2007 - Dez. 2007
Management, finance, marketing
Stockholm School of Economy
9 Monate, Sep. 2005 - Mai 2006
Intensive Business English course
Nizhniy Novgorod State Linguistic University
20 Jahre und 11 Monate, Sep. 1985 - Juli 2006
Psychiatrist, psychotherapist
Kazan State Medical University
Sprachen
Russisch
Muttersprache
Englisch
Gut