Zafer Öztürk

Digital Transformation & Digital Marketing

>> Management of target customers in Europe and channel management >> Building a strategy plan regarding regional dynamics >> Building analysis concerning market and products. SWOT analysis for identifying the threats and opportunities in Europe >> Sales and marketing activities for the region >> Management of business within regulations including MDR >> Management of LinkedIn page, Instagram account and related social media activities

>> EOH is originally South African Global Company >> Building sales organization of Global EOH in İstanbul >> Key Accounts including major health organizations; Dunya Goz Group, Acıbadem Health Group, Eczacibasi Health Group) >> Network & Security Solution sales (Firewall, WAF, SOC Services) >> Technology (Palo Alto, Cisco, Microsoft, F5,..)

>> Sales of Network, Security and Health System Integration Projects >> Key Accounts (Eczacıbaşı, Dogus, Sanko, Anadolu Holding, Acıbadem Health Group) >> Network & Security Solution sales (Firewall, WAF, SOC Services) >> Management of 10+ M $ forecast and revenue >> Vendor relations (Palo Alto, Cisco, Microsoft, F5,..)

>> Lectra is originally French Global Company >> Managing business with regular organizations take place in headquarter of Lectra in Bordeaux >> Sales of Software, Service Agreements Management >> Business Development on textile manufacturing >> PLM Sales

>> Network & Security Project Sales, Channel Management, >> Management of key Health Industry Accounts including; Eczacibasi Health Group, Monrol Medicine Group, Acıbadem Health Group >> Business Partner Management; SAP Partners, Network & Security Vendors (Cisco, Fortinet, Riverbed, F5, HP, IBM) >> Sales and Configuration of Data Center Services >> SAP Project Sales

>> Sales of IT Infrastructure, Data Center Services, SAP Project Sales. >> Management of key Health Industry Accounts including; Anadolu Health Center, Acıbadem Health Group, Medical Park Group >> Sales of IT Infrastructure Services and integration with Medical Equipment >> SAP Project Sales >> Sales and Configuration of Data Center Services for Health Organizations

>> Regional support of building Business Branch Office in İstanbul >> Participating of creating a Headquarter from a İstanbul Branch Office with building business units and field work strategies >> Organization and participating meetings with managers of Key Accounts in İstanbul >> Building road map for future Uzumcu field works in İstanbul

>> Focused on Health Industry; Hospital Information Systems and document management system >> Sales of Health System Integration Projects. Government Hospitals >> Market analysis; SWOT, Competition Management, PLM >> Product Management, Marketing Team Management >> Financial management of Business Units >> Marketing studies; organization of trade fairs, marketing tools design >> Corporate communications; HP, IBM, Microsoft, EMC, Oracle, etc.

>> Monitoring competing activities, monitoring possible changes in the market, and reporting that information based on analysis >> Evaluating current international partners based on regional key performance indicators. Reporting alternative sales/marketing options with SWOT analysis >> Participated in fairs Globally; Russia, South Korea, Syria, Bulgaria and Azerbaijan. Managing Sales/marketing activities of fairs

Worked as a sales representative and has carried out the works:  Identification of the target customers in a certain region and visiting them as a sales representative.  Doing analysis concerning market and products and making SWOT analysis for identifying the treats and opportunities.  Optimising the parameters regarding budget, publishing, general health information and product specifications as well as social communication skills.