We’re seeking a Sales Lead B2B SaaS Solutions (d/f/m) to accelerate the growth of our SaaS initiatives.

You’ll be at the heart of a high‑visibility, high‑growth initiative at mobile.de — helping dealerships advance their digitization journey while driving SaaS adoption from first pitch to active, engaged usage. If you love combining deep product understanding with solution‑driven sales and hands‑on cross‑functional delivery, this role is the sweet spot.

About the role

This role sits at the intersection of sales, product, and operations: you’ll deeply understand our tools, articulate their value, and orchestrate smooth end-to-end onboarding for dealerships with varying levels of digital maturity .

You’ll own the SaaS sales strategy and execution across dealer segments while working cross‑functionally to translate customer needs into successful SaaS rollouts. You will collaborate closely with Key Account Management, Customer Success Management, Product and Marketing to create customer value and drive long‑term engagement. Your work accelerates the sales cycle, ensures solution fit, aligns all stakeholders, and gets the dealer over the finish line with strong initial tool adoption.

What you’ll do

Sales strategy & execution :

• Define, implement and evolve the SaaS sales strategy and incentive structure for our B2B SaaS solutions in partnership with the Business Lead and other key functions, with a strong focus on adoption, not just contract closure .

• Manage a portfolio of larger dealer onboarding projects end‑to‑end: from confirmed interest, to understanding dealer‑specific requirements, to coordinating the internal onboarding process, to securing strong early engagement with the SaaS tool including change-management aspects on the customer side .

• Act as a strategic SaaS sparring partner to Key Account Managers, helping them position the solution and drive adoption in consultative, value-based sales conversations ..

Adoption Intelligence :

• Together with Analytics, Customer Success Management and the Business Lead, conduct usage analyses to understand how the solution performs across different dealer segments and identify improvement areas to actively influence product, pricing, and go-to-market decisions .

Functional SaaS leadership and cross‑functional collaboration :

• Be the Sales Organization’s in‑depth expert for our SaaS solutions, understanding product functionality, the tangible business value each solution unlocks, constraints, and implementation requirements including integrations into existing dealer systems .

• Represent mobile.de ’s larger Sales organization in a cross‑functional SaaS task force to ensure end‑to‑end delivery success across Product, Engineering, Business, and Customer Success.

• Align with internal teams on feasibility, timelines, and onboarding plans, ensuring all stakeholders are coordinated for a smooth dealer implementation even in complex, non-standard setups .

Measurement and operating cadence :

• Establish clear KPIs and operating rhythms to track, manage, and continuously improve the SaaS sales and onboarding cycle from pipeline quality to post-go-live adoption metrics .

What you bring

We value diverse backgrounds. You don’t need every box ticked, but success in this role typically includes:

• 6+ years in a B2B SaaS Sales role within a technology, marketplace, or platform environment; ideally with automotive exposure and understanding of dealership tech ecosystems.

• Technical affinity for understanding customer tooling landscapes, integration needs, constraints, and interfaces and the ability to explain them clearly to non-technical stakeholders .

• Proven relationship‑builder with strong strategic account planning skills; confident influencing senior technical and business stakeholders.

• Analytical mindset with experience using data to guide decisions, refine approaches, and demonstrate program impact across sales and adoption KPIs .

• Proven track record of driving not just sales, but actual SaaS adoption and sustained engagement in real-world customer environments .

• Experience collaborating closely with Business, Product, and Marketing to ensure successful delivery and continuous product improvement ..

• Excellent communication and negotiation skills; able to simplify complexity and drive cross‑functional consensus internally and externally .

• Proficiency in English and German (speaking, writing, and understanding).

• Willingness to travel (10-20%) within Germany to ensure successful dealer onboarding and adoption.

Additional information

• Recharge with 28 days of paid time off.
• Stay mobile with a €50 monthly transportation/mobility allowance.
• Keep growing with a development budget and access to coaching.
• Family first - enjoy up to 12 (non-birth parent) or 20 (birth parent) weeks of fully paid parental leave.
• Learn anytime, anywhere with our online and offline library.
• Get rewarded with an attractive base salary and participation in our annual incentive plans.
• Work from anywhere - up to 20 days per year from wherever you feel most productive.
• Prioritize your well-being with a 24/7 Employee Assistance Programme for you and your immediate family.

Company description

Founded in 1996, mobile.de disrupted the status quo of buying and selling cars as the first online vehicle marketplace.

Today, we are Germany’s largest vehicle marketplace with around 1.4 million listed cars, commercial vehicles, motorcycles and e-bikes. Both private customers and more than 40,000 registered vehicle dealers use the platform and benefit from 108 million customer visits per month. As a "one-stop shop”, mobile.de’s offering includes financing and leasing solutions in addition to buying and selling – and we will not stop innovating. If you are driven by an eagerness to learn and a passion for collaboration then we should get to know each other.

mobile.de is an equal opportunity employer and we value diversity. We do not discriminate on the basis of race, religion, colour, national origin, gender, sexual orientation, age, marital status or disability status.

If you feel like you don’t meet all of the requirements for this role but are interested, please consider applying anyway. We strongly encourage people from historically excluded groups to apply.

What we offer

Meaningful Work: We are a diverse, international, highly skilled and passionate team committed to a world where people share more and waste less. Every day you will have the opportunity to make a huge difference for our users, customers as well as shape the future.

Embracing AI: We’re at the forefront of integrating cutting-edge AI technologies into our operations. Being part of mobile.de you will work with and learn about AI tools, contributing to projects that leverage AI to enhance efficiency, improve customer experiences, and drive our mission forward. With an AI-first mindset, we foster a culture of continuous learning and experimentation, empowering our team to explore and apply AI in meaningful ways for the company and themselves.

Growth and Development: We are a global organisation who truly believes in growing our people. To support this we offer lots of development and training opportunities and provide a budget for our team members.

Connection and Inclusion: Our culture is the glue that holds us together. We believe in making meaningful connections and creating an inclusive atmosphere with lots of opportunities to connect both in your day to day work and through social team activities (online and offline).