Senior Marketing Manager (m/f/d)

Senior Marketing Manager (m/f/d)

Senior Marketing Manager (m/f/d)

Senior Marketing Manager (m/f/d)

Ann-Kathrin Piwellek - Partner bei CleverMatch

Personaldienstleistungen und -beratung

Frankfurt am Main

  • Art der Beschäftigung: Vollzeit
  • 70.000 € – 85.000 € (von XING geschätzt)
  • Vor Ort

Senior Marketing Manager (m/f/d)

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Über diesen Job

For a renowned, highly international organization, we are looking for an experienced Marketing professional who will act as the central driver of all brand, marketing, and PR activities.

This is a very exciting and high-impact role without formal people management responsibility, but with clear leadership relevance: the position combines strategic brand stewardship with hands-on execution and carries end-to-end ownership for positioning, visibility, media relations, and communication across all channels.

Operating in an international context, the role is ideally suited for a professional who enjoys shaping direction, taking ownership and responsibility and serving as a trusted sparring partner to leadership while remaining deeply involved in the operational delivery.



Tasks

  • Further development and strategic refinement of the organization’s brand and market positioning

  • Analysis of target audiences, competitive landscape, and overall market environment and translating these insights into a marketing, content and communications strategy

  • Strengthening brand awareness and expanding the reach of the organization’s services across defined channels

  • Content strategy and creation for all defined channels, especially social media

  • Developing, executing and analyzing the performance of online and offline marketing activities, organic and paid media

  • Conceptualization and creation of advertising and communication materials, including copywriting and graphic content

  • Active networking, development of strategic partnerships

  • Attending and organizing events

  • Management of PR activities, including the establishment, expansion, and ongoing maintenance of a strong journalist and media network to position the company effectively within the media landscape

  • Leading agencies and freelancers, if necessary



Your profile

  • A completed apprenticeship and/or university degree, ideally with a business or economics-related background

  • Several years of professional experience in marketing and communications, experience in PR would be a plus

  • A strong strategic and analytical mindset, with proven experience in developing and implementing strategies based on market, target group and competitive analysis

  • Hands-on experience in the planning and execution of marketing activities, especially in digital channels (organic and paid media)

  • Experience in using graphic design tools, such as Canva

  • A proactive, execution-oriented personality who enjoys operational work while maintaining a clear strategic perspective

  • An open and outgoing personality who is comfortable building partnerships and developing strong professional networks

  • Very good German language skills and fluent in English (both in written and spoken form)

  • Available for occasional evening and weekend work to support and attend events



Benefits

  • Overtime is compensated with time off

  • A renowned organization in a highly exciting and international environment

  • Motivated colleagues and leadership, who really welcome your ideas

  • A high degree of freedom to take ownership, assume responsibility, and actively shape strategy and role

  • Flat hierarchies and close collaboration with the leadership team

Gehalts-Prognose

Unternehmens-Details

company logo

Ann-Kathrin Piwellek - Partner bei CleverMatch

Beratung, Consulting

11-50 Mitarbeitende

Frankfurt am Main, Deutschland

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