Senior Specialist Performance Marketing E-Commerce (m/f/d)

Munich, DE

Germany / Munich

CYBEX is a company that puts tomorrow’s people at the heart of its brand. Always questioning the status quo and not afraid of challenging the establishment, CYBEX has become not just a leader in child safety but is seen as an innovative lifestyle and fashion brand for parents. We offer car seats, baby carriers, kids furniture and strollers enabling parents to keep their little ones safe in style. After growing rapidly in the last few years, we look for ambitious talent to contribute to CYBEX’s success story.

Your seat to fill:

• Oversee, manage and optimize Paid marketing campaigns with a large focus on Google and YouTube ads
• Analyze campaign performance using platforms like Google ads, GA4, Power BI and a looker studio to inform strategic decisions
• Conduct A/B testing on ad creatives, audiences, ad copies and landing pages to drive continuous improvement
• Collaborate with media teams to develop compelling ad creatives, ad copies, and align budget allocation to ensure goals are met
• Work closely with Online Marketing & Web Development Agency

Your stroll to CYBEX:

• Successfully completed studies in Marketing or Business Administration
• A few years of relevant experience in Performance Marketing or Search Engine Advertising (Google Ads, Google Merchant Center, Bing, etc.)
• Highly efficient and collaborative team player with the ability to work independently in a fast-paced environment
• Outstanding ability to think creatively and to identify and resolve problems
• Deep understanding of target audiences, funnels, and data-driven marketing
• Very good language skills in English, German would be a plus