Global Private Label Specialist (f/m/d)

We are seeking a Global Private Label Specialist (f/m/d) to drive the rollout and implementation of Fielmann’s newly defined global private label strategy. In this role, you will help translate our strategic vision into reality - connecting brand, product, and market needs while coordinating global and regional stakeholders. You will play a key part in bringing our new brand and assortment direction to life across markets, with Spain and the US as initial focus regions.

Together we set the standards of tomorrow - your tasks

• Brand & communication implementation: Implement brand guidelines and storytelling tools to ensure consistent brand expression across markets, stores and training teams.
• International stakeholder coordination: Act as the central link between Marketing, Training and country teams, ensuring alignment, information flow, and coordinated global initiatives.
• A ssortment & product development support: Collaborate with design and product teams, bringing strong product interest, trend insights and understanding of brand aesthetics into the development process.
• Project & process management: Manage cross-functional timelines, workflows and approvals, enabling efficient and agile go-to-market processes.
• Insights-driven optimization: Analyze market inputs, customer data and regional requirements to support decisions on assortment, pricing, and brand positioning.
• Go-to-market preparation & execution: Create and coordinate launch materials, rollout activities and training content to support smooth market introductions and global consistency.

You inspire us - your profile

• 3–5 years of experience in Marketing, Brand Management or Communication, ideally with exposure to store communication, training, or retail environments
• Strong capability to coordinate international teams and manage cross-functional stakeholders across Marketing, Training and country organizations
• Genuine interest in products, design and trends, with the ability to translate product insights into brand-relevant decisions
• Solid marketing and project management skills, paired with a structured, hands-on working style
• Experience in retail or in building own brands/private labels, ideally including collaboration with international suppliers, is a strong advantage
• Fluency in English; conversational German (or willingness to learn) and Spanish is a plus
• Background in lifestyle, fashion, or other consumer-focused industries is highly appreciated

We give our best - Your benefits

• Attractive compensation, including a 13th salary with the option to convert it into additional time off.
• Annual budget of €1,080 for Fielmann products for you and your family.
• Employee shares, capital-forming benefits, and numerous additional perks.
• Flexible working hours and hybrid work options with up to 60% remote per month, coordinated within your team.
• Professional and personal development opportunities through the Fielmann Academy at Schloss Plön.
• A future-proof work environment that combines innovation and growth with a warm, supportive team culture.

Are you looking for an environment where you can contribute your expertise and grow in the long term? You can submit your application via our career portal in just a few minutes. Please include your preferred start date and salary expectations. We look forward to getting to know you! Your recruiting contact is Sibel Yürtdik.

Fielmann is one of Europe’s largest family-owned companies, the third-largest optical business, and stands for quality, reliability, and modern craftsmanship. With our omnichannel model offering eyewear, contact lenses, and hearing aids, we are actively shaping the future of our industry. Show your strength. With us. Apply now.