SaaS Content Marketing Manager (m/w/d)
SaaS Content Marketing Manager (m/w/d)
SaaS Content Marketing Manager (m/w/d)
SaaS Content Marketing Manager (m/w/d)
ilert GmbH
Informationsdienste
Köln
- Verifizierte Job-Anzeige
- Art der Anstellung: Vollzeit
- 38.500 € – 47.500 € (von XING geschätzt)
- Hybrid
- Zu den Ersten gehören
SaaS Content Marketing Manager (m/w/d)
Über diesen Job
Intro
ilert is an AI-first incident management software provider helping companies respond to incidents faster and increase the availability of digital services. Our mission is to keep the world running at all times. Customers worldwide across various industries use ilert for alerting, on-call management, and incident communication. We address a fundamental need for businesses that provide 24/7 services.
As our Content Marketing Manager, you will work closely with our marketing team and be part of our mission and help businesses become uptime heroes.
Tasks
- Develop and execute ilert’s content strategy to support marketing goals: accelerating brand awareness, driving qualified leads, and educating customers on incident management, on-call, and DevOps best practices.
- Define and maintain the editorial calendar, ensuring alignment with campaigns, product launches, and various initiatives.
- Create and manage diverse content: blogs, case studies, guides tailored to developers, SREs, and IT leaders.
- Orchestrate content creation with engineers (technical guides, tutorials, product resources) and the CEO (thought leadership) to establish ilert as an industry authority.
- Own SEO, GEO, and SEA strategies, ensuring content is discoverable, optimized, and distributed effectively.
- Monitor content performance metrics, analyze data, and provide insights to optimize content strategies and enhance customer engagement.
- Stay ahead of trends, monitoring competitors and market shifts to produce timely, differentiated content.
Requirements
- 2–3 years of experience in content marketing, preferably in B2B SaaS or developer-focused environments.
- Strong writing and editing skills with the ability to simplify technical concepts for varied audiences.
- Experience collaborating with engineers and executives to create technical content and thought leadership.
- Solid understanding of SEO, content distribution, and performance analytics.
- A deep understanding of audience segmentation and the ability to tailor content to different buyer personas.
- Excellent English proficiency, german is a bonus.
Benefits
- Hybrid work environment – Enjoy the flexibility of working both on-site and remotely.
- Minimal meetings (#hackfwd) – We keep meetings to a minimum so you can focus on your core tasks and work efficiently.
- Lean and bold culture – Join a close-knit team that values open communication, mutual support, and shared goals.
- Ownership & autonomy – Benefit from flat hierarchies and take full responsibility for your success.
- 28 days of paid vacation.
- Regular team events.
- A beautiful office in the "Rheinauhafen" area in the heart of Cologne.
Closing
Would you like to be part of our journey? Apply now! 🚀