Shape & Create - And make it happen!

The Villeroy & Boch Group with its Ideal Standard brand is one of the world's leading manufacturers in the ceramics and lifestyle sector. With our innovative and stylish products from the Dining & Lifestyle and Bath & Wellness segments, we have been creating moments and rooms to feel good in since 1748. Our success is based on the passion, design expertise and innovative strength of our more than 13,000 employees in 42 countries.

Want to become part of us? #shapeandcreate

We are seeking a data-driven and results-oriented Retail Media Manager to lead and optimize our presence on Amazon and manage international advertising campaigns.

Key Responsibilities:

Amazon Account Management: Own and manage all aspects of our Amazon account, including product listings, inventory management, pricing strategies, promotions, and brand content.

International Advertising Strategy: Develop and implement comprehensive international advertising campaigns across Amazon Marketing Services (AMS), Amazon DSP, and other relevant platforms. Tailor campaigns to specific markets and target audiences to maximize reach and impact.

Campaign Optimization: Continuously monitor and analyze campaign performance, adjusting bids, targeting, creatives, and budgets to optimize key metrics such as ROAS, ACOS, click-through rates (CTR), and conversion rates.

Budget Management: Manage advertising budgets effectively, allocating resources strategically to maximize campaign efficiency and return on investment.

Reporting & Analysis: Generate regular reports to track key performance indicators (KPIs), analyze campaign effectiveness, and provide actionable insights to inform strategic decision-making.

Keyword Research & Optimization: Conduct in-depth keyword research to identify high-value search terms and optimize product listings and advertising campaigns for maximum visibility and conversion.

Product Launch Strategy: Collaborate with internal teams to develop and execute successful product launch strategies on Amazon, leveraging advertising and promotional tools to drive early traction.

Competitor Analysis: Monitor competitor activities, analyze their strategies, and identify opportunities to differentiate our brand and gain a competitive edge.

Your Profile:

Experience: 3+ years of proven experience managing Amazon Seller Central and running successful advertising campaigns on Amazon (AMS & DSP). Experience with international advertising campaigns and a proven track record of achieving strong ROAS/ACOS is highly desirable.

Technical Skills: Deep understanding of Amazon's advertising platform (AMS & DSP) and bidding strategies. Proficiency in analytics tools like Amazon Brand Analytics and familiarity with other eCommerce analytics platforms is essential.

Analytical & Data-Driven: Strong analytical skills with the ability to interpret data, draw conclusions, and translate insights into actionable campaign optimizations.

Performance Marketing Mindset: Proven understanding of performance marketing principles and experience optimizing campaigns to achieve specific ROI goals.

Communication Skills: Excellent written and verbal communication skills in German and English, with the ability to communicate technical information clearly and effectively to various stakeholders

Think outside the box with us! #shapeandcreate