Sr. Director, Marketing and Customer Experience
Sr. Director, Marketing and Customer Experience
Sr. Director, Marketing and Customer Experience
Sr. Director, Marketing and Customer Experience
TE Connectivity
Automobile und Zweiräder
Waiblingen
- Art der Anstellung: Vollzeit
- Vor Ort
- Zu den Ersten gehören
Sr. Director, Marketing and Customer Experience
Über diesen Job
Sr. Director, Marketing and Customer Experience
At TE, you will unleash your potential working with people from diverse backgrounds and industries to create a safer, sustainable and more connected world.
Job Overview
TE Connectivity’s Energy Business Unit is driving innovation in next-generation energy networks that keep the power on. To support accelerated growth in high-paced Renewables (Solar, Wind) and Grid Hardening markets, we are seeking a dynamic, top-tier marketing leader to serve as Senior Director, Marketing & Customer Experience – Energy.
This role leads the global marketing team and is a key member of the commercial leadership team, responsible for innovating go-to-market strategies, strengthening market positioning, and evolving the customer experience strategy.
The ideal candidate is a highly collaborative, growth-oriented leader with strong commercial acumen, customer-centric planning expertise, and proven ability to connect product management, sales, and strategy to deliver measurable business impact.
Job Requirements
Strategic Growth & Positioning
- Partner cross-functionally (strategy, business development/AFG, sales, product management) to build compelling value propositions and differentiated positioning.
- Lead go-to-market strategy for new products, services, markets, and strategic initiatives.
- Ensure global brand consistency across facilities, digital platforms, and all customer/distributor touchpoints.
- Define brand strategies for M&A and support post-acquisition marketing integration
Customer Insights & Experience
- Own and operationalize the BU’s Extraordinary Experiences for Targeted Customers (EETC) strategy to enhance journeys, loyalty, and NPS.
- Lead voice-of-customer processes and leverage data-driven insights for segmentation and GTM optimization.
- Integrated Channel Management
- Drive partner/distributor channel marketing and enablement programs.
- Lead digital marketing, including SEO, SEA, ABM, and eCommerce strategies.
- Monitor and optimize channel performance and investment.
Trade Shows, Events & Field Marketing
- Lead impactful global trade shows, events, and field marketing.
- Optimize ROI through an integrated, tiered events strategy tied to campaigns and lead-to-cash processes.
Communications (Internal & External)
- Lead BU-wide communication strategy to align employees and reinforce customer trust.
- Manage internal communications (town halls, intranet, newsletters).
- Oversee external PR, media relations, thought leadership, crisis communications, and investor messaging.
- Establish TE as the recognized leader in electrification and connectivity.
Team Development & Transformation
- Attract, develop, and retain top global marketing talent.
- Adapt team structures to shifting priorities and support BU-wide transformation.
- Partner with Sales on scaling an Inside Sales function.
Operational Excellence & Technology
- Drive marketing operational efficiency, innovation, and accountability.
Leverage analytics to measure ROI and optimize investments. - Champion automation, AI/GenAI for scalability, personalization, and time-to-market.
- Manage vendor/agency partnerships for cost efficiency and quality executio
Cross-Functional Alignment
- Collaborate across the BU, segment, and enterprise to scale best practices.
- Serve on the TE-wide Marketing Operating Committee to shape enterprise-wide marketing direction.
What your background should look like
Experience & Skills
- Bachelor’s degree required; MBA preferred.
- 15+ years of B2B marketing experience, including 5+ years leading global marketing teams.
- Proven leadership of marketing strategy for a $1B+ business.
- Success in large, global, matrixed organizations with both direct and distribution GTM models.
- Experience in North America, EMEA, and APAC.
- Commercial transformation and M&A integration experience.
- Strong track record in demand generation, ABM, and digital/eCommerce.
- Courageous communicator with ability to challenge and influence senior leaders.
- High-level conceptual thinker with strong problem-solving and cross-functional leadership skills.
- Fluency in English required
Commercial Acumen: Deep understanding of markets, sales processes, and customer buying behavior.
Strategic Thinker: Aligns marketing initiatives to business strategy and customer needs.
Collaborative Leader: Skilled at influencing across functions and geographies.
Execution Focused: Balances vision with actionable delivery.
Data-Driven: Leverages insights to optimize performance.
Change Management Leader: Inspires teams in dynamic environments.
Competencies
SET : Strategy, Execution, Talent (for managers)
ABOUT TE CONNECTIVITY
TE Connectivity plc (NYSE: TEL) is a global industrial technology leader creating a safer, sustainable, productive, and connected future. Our broad range of connectivity and sensor solutions enable the distribution of power, signal and data to advance next-generation transportation, energy networks, automated factories, data centers, medical technology and more. With more than 85,000 employees, including 9,000 engineers, working alongside customers in approximately 130 countries, TE ensures that EVERY CONNECTION COUNTS. Learn more at www.te.com and on LinkedIn , Facebook , WeChat, Instagram and X (formerly Twitter).
WHAT TE CONNECTIVITY OFFERS:
We are pleased to offer you an exciting total package that can also be flexibly adapted to changing life situations - the well-being of our employees is our top priority!
• Competitive Salary Package
• Performance-Based Bonus Plans
• Health and Wellness Incentives
• Employee Stock Purchase Program
• Community Outreach Programs / Charity Events
• Employee Resource Group
IMPORTANT NOTICE REGARDING RECRUITMENT FRAUD
TE Connectivity has become aware of fraudulent recruitment activities being conducted by individuals or organizations falsely claiming to represent TE Connectivity. Please be advised that TE Connectivity never requests payment or fees from job applicants at any stage of the recruitment process. All legitimate job openings are posted exclusively on our official careers website at te.com/careers, and all email communications from our recruitment team will come only from actual email addresses ending in @te.com. If you receive any suspicious communications, we strongly advise you not to engage or provide any personal information, and to report the incident to your local authorities.
Across our global sites and business units, we put together packages of benefits that are either supported by TE itself or provided by external service providers. In principle, the benefits offered can vary from site to site.
City: Waiblingen
State: BW
Country/Region: DE
Travel: 10% to 25%
Requisition ID: 141702
Job Segment: Senior Product Manager, MBA, Inside Sales, Telemarketing, Manager, Operations, Management, Sales
Unternehmens-Details
TE Connectivity
Automobile und Zweiräder
