CRM Manager - Social Brands (f/m/d)

For our subsidiary Funstage, we are currently looking for a motivated team member with a brain for data and a heart for creativity. As a CRM Manager (f/m/d) you will actively work on social casino and slot machine related products, distributed in many international markets across web and mobile technology.

You’ll manage the full customer lifecycle, using data to segment audiences, personalize messaging, and craft compelling offers that drive engagement, retention, and player value.

• Develop and execute engaging event calendars, promotions, and thematic campaigns to drive player retention, engagement, and monetization
• Plan and deliver creative CRM campaigns across key channels (email, push, in-app, teaser) for our social gaming products
• Own the end-to-end player experience by shaping the user journey and delivering personalized communication throughout the lifecycle
• Analyze performance across all CRM touchpoints and continuously optimize campaign effectiveness using data-driven insights, A/B, and multivariate testing
• Benchmark brands, features, and contact strategy approaches to drive improvements
• Contribute to the development and optimization of game features and mechanics, including balancing in-game economies to maximize engagement and long-term value
• Collaborate cross-functionally with internal stakeholders to support the successful delivery of key strategic initiatives and projects

• Degree in Business, Marketing, Communications, IT, or a related field—or equivalent practical experience
• Proven experience in CRM, online marketing, or e-commerce; experience in the online gaming industry (casino or similar) is a strong plus
• Passion for digital products with a solid understanding of the online ecosystem and customer behavior
• Strong analytical skills with the ability to interpret data, track KPIs, and translate insights into actionable improvements
• Data-driven and solution-oriented mindset combined with creativity and a hands-on approach
• Organized and tenacious, with the ability to manage multiple priorities in a collaborative, fast-paced environment, paired with strong communication skills and a proactive, reliable working approach
• Proficiency in Microsoft Excel, Word, and PowerPoint, Google Suite; experience with analytical tools is a plus
• Fluent in English (written and spoken); additional European languages are beneficial

We believe great work happens when people feel supported, inspired, and balanced. By investing in our employees, we create an environment where everyone can thrive and reach their full potential. This commitment has been recognized through our Great Place to Work® certification. We offer the following benefits:

• Flexible working hours and a hybrid model that fit your lifestyle, backed by a strong culture of work-life balance
• A dedicated training budget to explore new skills, deepen your expertise, and shape your career journey
• A welcoming office atmosphere at our Vienna HQ with daily fresh fruit, a wide range of teas, fair-trade coffee, and meals at our company-subsidized restaurant
• Subsidized public transportation, plus access to pool e-bikes and e-cars — for both business and personal use
• Plenty of ways to stay active and connected, from our on-site fitness room and MyClubs app points to regular sports and company events
• Attractive local employee discounts and healthcare benefits that make everyday life a little easier
• The minimum gross annual salary for this position according to the applicable collective agreement is €47.500 (full-time basis). A higher salary is possible depending on qualifications and experience