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In short

We are looking for a dedicated and visionary Digital GTM Transformation Lead to lead the implementation of a visual merchandising tool (virtualretail.io), ensuring seamless integration into our Go-to-Market (GTM) ecosystem. This role is pivotal in building, enhancing and rolling out key assortment visualization capabilities, implementing a dedicated digital platform and continuously improving the tool to support our evolving GTM engine. Ultimately this role will be key to increase visibility, accuracy, and consistency in decision-making across different design, merchandising, visual merchandising, sales, marketing and retail activities.

Your Mission

Lead the implementation and continuous usage and evolution of our visual merchandising platform across the organization, from requirements gathering to rollout and seasonal improvements
Align the tool’s capabilities with business objectives and the needs of merchandising, visual merchandising, sales, retail, and marketing teams
Drive the development of virtual environments (virtual stores, showrooms) in the platform through the use of 3D assets for store layouts, fixtures, and assortment visualization
Ensure smooth integration with existing systems, workflows, and data sources. Drive change management and adoption across design, merchandising, visual merchandising, sales, marketing and retail teams
Collaborate with engineering, IT, and external vendors to ensure seamless integration and ongoing enhancements
Work closely with global and regional merchandising, commercial, planning, and technology teams to align processes and capabilities
Conduct user testing, gather feedback, and facilitate training sessions to drive adoption. Provide hands-on support during physical sessions involving the tool setup and usage
Establish KPIs and monitor the tool’s impact on omnichannel alignment, decision-making efficiency, and commercial outcomes

Your story

Experience: You have 5+ years experience in digital transformation, ideally within visual merchandising, or retail tech solutions. Experience in the sports or fashion industries is a plus but not required
3D Fluency: You are familiar with 3D tools and workflows (e.g. SketchUp or similar design software). Ability to create or edit store layouts and fixtures independently is a strong plus
Virtual Reality & Technical Setup: You have experience with Virtual Reality tools or environments. Comfort working with AV equipment and VR software is a plus.
Technical fluency: You have a strong understanding of data structures, system integrations, and software implementation processes
Project management skills: You have a proven ability to manage complex implementations involving multiple stakeholders and a varied set of requirements
Stakeholder management: You have excellent collaboration skills across business teams, engineering, and external partners
Analytical mindset: You have the capability to translate business challenges into actionable product requirements and data-driven insights
Change management experience: You are experienced in driving adoption and behavior change across large, decentralized organizations

About the Team

The Digital GTM Transformation team is part of the Commercial Operations organization at On. We lead programs that improve and scale our go-to-market (GTM) processes through the implementation and use of digital tools. Our focus is on making GTM teams and operations more efficient, connected, and future-ready. We work closely with teams across Commercial Operations, Commercial Strategy, Product and Technology.

Team

Our team-focused culture defines us. It’s what sets working in Sales at On apart. Together we are champions of the On experience, bringing the best of our teams together to spark magic for our fans and add value for our partners.

Zürich

Just by the banks of the Limmat you’ll find our largest global hub in Zürich West – On Labs – where you can hike up 12 floors through our custom-built spiral trail.

Förrlibuckstrasse 190,

Senior Director, Commercial

What sets us apart is our mindset of doing the right thing. Giving up the quick wins of today for the more meaningful, long-lasting benefits of tomorrow. True entrepreneurship means focusing on the bigger picture to make a lasting, positive impact.

What we offer

On is a place that is centered around growth and progress. We offer an environment designed to give people the tools to develop holistically – to stay active, to learn, explore and innovate. Our distinctive approach combines a supportive, team-oriented atmosphere, with access to personal self-care for both physical and mental well-being, so each person is led by purpose.

On is an Equal Opportunity Employer. We are committed to creating a work environment that is fair and inclusive, where all decisions related to recruitment, advancement, and retention are free of discrimination.

What to expect

We want to set everyone up for success, so here’s the lowdown on how we hire. Our process is a two-way street – bringing you into our culture, while helping us learn how you think.

Our full process can last about eight weeks from application to offer, because we care about getting it right. These steps explain how we usually do things.

Before you get started, feel free to consider if you want to work with us. Strange question? Well, we give people a lot of space to navigate their day-to-day and that style isn't for everyone. We want you to be passionate about what you do and be sure this is the right fit. Because when skills and passion combine – it creates that 'Wow' moment.

Gehalts-Prognose

Unternehmens-Details

On

Sonstige Branchen

Madrid, Deutschland

Lead - Digital GTM Transformation, Virtual Merch tool