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Introduction

Freshiran management consulting center with its scientific and tentative perspective toward management area has tried to adapt this science with IRAN, because we believe we can present new way as great solutions.

This center has honor to work with knowledgeable experts in human resource, marketing and advertising area for offering services to managers and industry owners.

Explanations of this catalogue are initial information about our work area and for further information you can visit our website or contact to central department.

Human Resources Consulting

Human resources are essential resource in every company or organization. Unfortunately most of the companies and organizations have problem in choosing and having best behavior with this resource. Accuracy in choosing and employing staff is very important to prevent problems such as encountering interference in organization because of great difference between cultural levels of personnel and to improve the efficiency. This center is ready to present these services in field of attracting, electing and employing:

1. Attracting, electing and employing managers and experts of organizations from A to Z, in base of bazaar needs.

2. Evaluating applicants in marketing area with P.E.O (Professional Employment Organization) theory.

3. Designing and performing recruitment tests such as:

• EQ (Emotional Quotient) test

• CREE (Evaluation of creativity)

• MMPI-I (Minnesota Multiphasic Personality Inventory) test

• Evaluation of job satisfaction

• Reviewing and re-engineering of present staff in different level of organization.

• Professional education in top and middle management areas, sell marketing, producing etc. for personnel.

Do you know the costs of recruiting and employing inappropriate personnel?

• Firing and leaving costs

• Lost sales costs because of low efficiency

• Employing and education costs

• Costs of opportunities which goes to rivals

• Costs of redressing customers’ discontents

Marketing Consulting

Crossing from traditional bazaar which is no longer stands to modern (challenging) one is a major reason for increasing the importance of marketing and selling products and services. In this marketplace any organization which wants to continue its presence should offer its productions and services with planning and targeting. Although this purpose won’t be reached without using knowledgeable experts and recent science, therefore Freshiran Group with its scientific and new theories and understanding bazaar facts is ready to offer following services to industries owner and managers:

1. Designing and implementing selling and marketing organization from A to Z

2. Designing, editing and executing organizational strategy in base of strategic thought

3. Designing and analyzing selling and marketing system

4. Designing and performing marketing plan, promotion and BP (Business Plan)

5. Designing and implementing brand (Branding)

6. Designing and executing advertising campaign

7. Designing and performing CSM and PSM)

8. Finding vulnerable spots and giving solutions.

Mentioned abilities are a brief description of our variety abilities; furthermore customized process in base of organizations needs and abilities will be present and apply.

Education

Education is an essential need to advance topmost purposes in an organization. Today, leader organizations around the world have enormous capitalization on this area for returning huge profit which comes from optimized and improved process applied after education. Freshiran management consulting center is ready to perform educational courses in organization or private courses for top managers by using experienced and knowledgeable experts.

Following list is a brief description of variety available courses:

1. Fundamentals of telemarketing

2. Basics and tactics of discussions

3. Principles of selling and customer psychology

4. Crash courses for elementary & advanced marketing

5. Basics and tactics for team working

6. Fundamentals of human resource management

7. Essentials of attracting, election and employing

8. Basics of body language

9. Teaching last version of following software in elementary & advance level

Marketing Clinic

This service which is performed for first time in Iran has great number of requesters in short time after activating it. Principles of TRIZ (problem solving techniques) are use in this type of consulting. The flow of this process is like medical clinic that whenever you reach to clinic, the case of your organization will be analyzed by our proficient team in first meeting; hence expert teams which has great specialty in related problem will present their offer. Other work areas are operation and process pathology in marketing, selling, human resources, producing and advertising.

System Analysis and Designing

System designing is kind of science which reliant to the connections between parts of large and complicated systems. This science assures the planning, evaluating, gathering and executing of subsystems in the best possible way with assuming whole required system. System designing is a procedure to choose complete, integrated and optimized set of processes for following reasons:

• Satisfying customers’ needs

• Providing information for management decisions

After designing a complicated system, analyzing should be performed in specific period of time.

The most important advantages of system analysis are:

1. Appropriate action for studying organizational problems and troubles

2. Work simplifying and increase efficiency of organization

3. Proper action for helping managers in decision and policy making

4. Implementing suitable organizational structure and operational processes

5. Reaching to accurate and updated information in least time