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One of the top kids furniture retailers in Atlanta, Georgia, KooKoo Bear Kids is famous for its outstanding selection of products for babies and children at its retail locations and Internet store. In its eight years in business, the chain has garnered national and local attention, and media such as InStyle Magazine, Kids Today Magazine, CBS’ The Early Show, Around Roswell Magazine, and Catalog Choice Magazine have provided coverage of the company’s website, catalog, and unique inventory of products. Often described as an upscale retailer, KooKoo Bear Kids features exclusive product lines that have caught the attention of celebrity moms such as Mira Sorvino, Britney Spears, and Jenny Garth. Industry insiders attribute the retailer’s success to the complete range of furnishings that KooKoo Bear Kids offers to parents who want to decorate children's rooms.

The company is also known for its innovative marketing and fund-raising for local children's charities. In 2009, KooKoo Bear Kids held a model search in Atlanta, and selected two local children to be featured in the catalog; each winner also received a $500 shopping spree and an exclusive modeling contract. The search for local models paralleled KooKoo Bear Kids’ decision to feature local products in its upcoming catalogs. In 2010, the company launched its “Monkey See, Monkey Do Contest” which donated 10% of all proceeds on sock monkeys purchased between July and September to STAR House Foundation, an Atlanta-based organization that offers after school programs. KooKoo Bear Kids also supports CURE Childhood Cancer, offering products through its catalog to help raise money for the cause.