Alexia Rabe

In my role as a Digital Brand Marketing Manager at Haspa Next I was responsible for the Instagram channels @aino_heuteinhamburg and @kiekmo.hamburg. Both brands are digital city magazines. As the Instagram channel owner, I planned and organised the content on both instagram accounts. I created visual content based on the editorial plans and different campaigns.

During my internship in Paris I worked in different departments at the radio station RTL France. I assisted the programming director by evaluating marketing and analysis reports. I conducted bench marks on several European Radio broadcasters. I was involved in planning several radio shows and programs. I enjoyed working in such a fast pace environment. It has taught me that flexibility, adapability and rapid action are crucial assets in this job.

Innovation Marketing Consumer Behaviour