Amjed Ashraf

I collaborated with stakeholders and executives to leverage company data for Retail & E-commerce solutions, driving strategic decision-making. By utilizing statistical modeling and exploratory data analysis, I generated actionable insights to foster business growth. As a leader, I successfully developed and executed the e-commerce strategy, resulting in a 19% increase in online sales. I achieved a significant reduction in not-sold inventory from 35% to an impressive 5%.

I successfully managed store sales, cost, and GP targets, ensuring optimal stock levels and adherence to corporate operating procedures. Utilizing data analytics, I conducted comprehensive performance checks for various departments, analyzing key metrics like sales, GP, shrinkage, planograms, receiving, sanitation and hygiene, replenishment, inventory, signage, stock ordering, and promotions. As a leader, I controlled promotions ordering and display planning, making strategic decisions on locations.

I successfully developed and implemented an advanced Analytics system using MicroStrategy BI to optimize store operations. Taking charge of analyzing diverse store data sets such as Customers, Product, Sales, Stock, Cost, Profitability, Contracts, and people management, I improved decision-making processes. Additionally, I led the impactful implementation of the Bart (Workforce Management software) project across all stores, resulting in optimized staff productivity and streamlined operations.

I spearheaded a comprehensive Data Cleaning Project, managing the entire project lifecycle, including the development of Standard Operating Procedures (SOP) and final implementation. This involved designing and implementing efficient processes and procedures. Additionally, I successfully implemented a training plan for customer service staff, equipping them with essential skills to deliver exceptional customer experiences. Furthermore, I conducted extensive Data Analytics for the field force department.

I successfully implemented a data analytics system utilizing RMS, enabling data-driven decision-making processes. By analyzing stores' performance data, I provided strategic recommendations for inter-store transfers, resulting in improved sales and inventory management. Additionally, my effective management skills ensured optimal product availability across multiple store locations through efficient stock distribution. With exceptional budget planning and management abilities.

Human Resource Management

Marketing