Andre Pitie

Selbstständig, Leiter Marketing & Kommunikation, BioSerenity
Berlin, Deutschland

Fähigkeiten und Kenntnisse

online marketing
Team Leader
Advertising budget planning
E-Mail Marketing
Marketing
SEO
SEM
Facebook Advertising
Creative Advertising
HTML
php
Wordpress
Database Management
Business Intelligence
Google Analytics
Retargeting
Branding
Web Design
Product
Social Media
Performance marketing
Search engine marketing
Gründercoaching
Marketing Consultant

Werdegang

Berufserfahrung von Andre Pitie

  • Bis heute 1 Jahr und 6 Monate, seit Jan. 2024

    Leiter Marketing & Kommunikation

    BioSerenity

  • Bis heute 5 Jahre und 6 Monate, seit Jan. 2020

    Head of Online Marketing

    Pylot GmbH
  • 1 Jahr und 1 Monat, Sep. 2017 - Sep. 2018

    Director of Online Marketing

    Qunomedical

  • 7 Monate, Jan. 2017 - Juli 2017

    Interim Head of Performance Marketing

    vermietet.de

  • 9 Monate, Okt. 2016 - Juni 2017

    Vice President (VP), Marketing

    Everphone AG

    Everphone is a club for smartphone users: for 6€ per month, you get services like one 19€ reparation per year, upgrade your smartphone. Create the first performance advertising campaigns, Create and test advertising creatives, Create the dashboards, marketing plan, email marketing strategy, google tag manager / analytics / retargeting setup Create flow for new leads (advertising > registration process > mail campaigns > sale), SEO... Use of Zapier, Mailchimp, Pipedrive, Asana, Slack, Wordpress...

  • 1 Jahr und 3 Monate, Apr. 2014 - Juni 2015

    Senior Director Marketing

    StayFriends GmbH

    responsibilities extended outside of the “online/web” : Apps and TV : leading the team in charge of the launch of our iOS and Android applications preparation of our first TV campaign to broadcasted in the summer 2015 on German TV channels negotiation with the production agency and the TV media buying agency

  • 11 Monate, Mai 2013 - März 2014

    Director Online Marketing Europe (Media Buying, Virality, SEO, Ad Sales)

    StayFriends GmbH

    - ad sales : 1 million euros revenue, stopped externalization : launch of in-house ad sales. CPM increased. Launch of mobile ad sales. - product : 10 developpers (backend, frontend, ux, qa...), working with product manager reporting to me : improve virality (facebook app), seo, landing pages, mobile registration. - media buying : leading team of 10 employees, 5 countries, new reporting tools, (quantity, quality, CPL), transition to mobile : 30% of leads come from mobile.

  • 1 Jahr und 10 Monate, Juli 2011 - Apr. 2013

    Director Online Marketing Europe (Media Buying)

    Stayfriends

    In charge of : - team of 10 international marketing employees buying advertising for Stayfriends, one of the biggest budgets in Germany, Austria, Switzerland, France, Sweden. Media planning, advertising creative process, optimization... Yearly budget managed : above 6 million euros. - team of 10 IT employees (Frontend, Backend, QA, Product, UX) building landing pages, admin tools, mobile registration, SEO, facebook connect, optimizing everything to help us acquire more leads for a reasonable price

  • 5 Jahre, Juli 2006 - Juni 2011

    France Marketing Manager

    Trombi.com

    After I sold Trombi.com to Classmates.com, I stayed in the company to take care of France's marketing. I'm currently based in the European headquarters of Classmates.com in Berlin, where the company owns Stayfriends.de. Managing a team of 2 employees. Yearly budget managed : 2 million euros.

  • 6 Jahre und 3 Monate, Mai 2000 - Juli 2006

    Founder

    Trombi.com

    Founder of the French equivalent of Stayfriends.de First french social network. Sold to Classmates.com in 2006, stayed as France marketing manager

  • 1 Jahr und 4 Monate, Nov. 2004 - Feb. 2006

    Product manager, online booking of parking, helpdesk

    EFFIA

  • 2 Jahre und 5 Monate, Juni 2002 - Okt. 2004

    Marketing manager

    A Vendre A Louer

    marketing manager of the french equivalent of immobilienscout24.de

  • 3 Monate, Jan. 2000 - März 2000

    Audit Intern

    Deloitte
  • 2 Monate, Nov. 1999 - Dez. 1999

    Wrote reports about Philanthropy for this lobbying firm

    Boury & Associés

  • 5 Monate, Mai 1999 - Sep. 1999

    Marketing Manager Assistant, Parfums Cacharel

    L'Oréal

  • 2 Monate, Jan. 1999 - Feb. 1999

    Member of the team who developed the Sales force extranet of Dom Pérignon

    Schieffelin & Somerset (LVMH)

  • 3 Monate, Juli 1998 - Sep. 1998

    Assistant of the Manager of the e-business division

    EDS

    business planning, strategy

  • 2 Monate, Feb. 1998 - März 1998

    market study for the agency in charge of the launch of Ben&Jerry's in France

    Ben & Jerry's

Ausbildung von Andre Pitie

  • 6 Monate, März 2010 - Aug. 2010

    SKB - Sprach und Kulturbörse

    Technische Universität Berlin

  • 1997 - 2001

    marketing, IT, finance

    ESC Reims (Reims Management School)

    Sup de Co Reims is ranked #8 among French Management Schools. I'm also a member of the board of the alumni association of the Reims Management School (RMS Network) who serves the 20.000 graduates of the school.

  • 1995 - 1997

    Scientifique

    Prépa HEC, Toulouse

    French preparation to the Grandes Ecoles Management Schools exams during 2 years

  • 1992 - 1995

    Sciences

    Lycée Borde Basse, Castres

Sprachen

  • Englisch

    Fließend

  • Spanisch

    Gut

  • Französisch

    Muttersprache

  • Deutsch

    Fließend

  • Portugiesisch

    Grundlagen

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