Anette Rücker

- Leading Strategic Consulting Multi Country Clients - Business transformation - Thought Leadership and disruptive business models - member of extended leadership team true audience global and EMEA Senior management team - Marketing ROI optimization - Data driven Marketing - Team Leadership (multi country; diverse, agile) - Consumer Centric/ Consumer Journey - speaker on conferences • Key tasks: Strategy presentations for the C-Level management Customer support for brand plans and product

CEO job-share since Feb 2021 Working with people, with and without a migration background, to build their own start-up. entrepreneurship Coaching Tandem Social Impact Refugee Magazine

Implement Regional and Local MMM Consumer Journeys, bringing the consumer's perspective into the teams Lead Change process (Way of Working, Software, C-Level Reporting) Deep FMCG knowledge (PC, HC, Nutrition, Ice-cream) Global Project for Data driven decisions Market Insight (responsible for all external data) Every Day Analytics Data Driven recommendation for C-Level and Sales Department Co-Lead Sustainable Living Team Start Up Bootcamp and entrepreneurship Agile working with cross functional teams

1.10.1998 - 30.04.2001 Research Manager 1.05.2001-30.06.2003 Client Executive 1.07.2003 - 30.06.2009 Senior Client Executive 1.07.2009 - 28.02.2013 Senior Business Consultant 1.03.2013 - heute Client Business Partner DACH Beratung von Kunden aus dem FMCG Bereich und Near Food Bereich (Nationale + Internationale Kunden) ; Präsentation vor Marketing; Vertrieb und Geschäftsleitung; Steuerung von Projekten mit Handlungsempfehlung

CAPI-Aufbau; Studienorganisation Deutsche Post AG;

Analyse "Brennpunkt Stadtteil"; Auswertung Presse- und Öffentlichkeitsarbeit; Zusammenarbeit mit Institutionen

Arbeits- Betriebs und Umweltpsychologie Sozial- Wirtschaftsgeschichte Erwachsenenbildung