Chaitanya Deshkar

Generated market qualified lead by developing email and social media campaigns for B2B product and solutions. Conducted marketing maturity assessment and was involved in making marketing fund allocation plan for FY19. Refined the lead management workflow in the ZOHO CRM module. Traffic management for a website using Search Engine Optimization (SEO) and Search Marketing techniques

Provided consultancy services on competitive data insights and data intelligence projects for the Western European Sportswear market. Supported the Western European team in the extraction of insights from external panels (NPD, Hall & Partner) and connected the dots internally (Finance, IT). Performed data analytics on NPD Consumer and Point-of-Sale panels to deep dive to understand the root cause of sales problems. Created monthly franchise tracking presentations for management

Served consultancy projects for a European fast-moving consumer goods conglomerate. Implemented MES (Manufacturing Execution System) Solutions like downtime, plant, scrap modules at various client plant locations. Implemented KPI’s for to asses productivity, wastage and utilization. Complied production data to make weekly reports and presentations

Focus – Strategy, Sales, and Marketing Master Thesis Topic: To develop a digital marketing strategy for 3D Engineering Automation LLP for Indian manufacturing market

Industrial and Production Engineering, department of Mechanical and Manufacturing Engineering Bachelor Thesis Topic "To improve the productivity of a tube notching cell using digital manufacturing solutions (Tecnomatix – Plant Simulation)"