
Christie Elizondo
Fähigkeiten und Kenntnisse
Werdegang
Berufserfahrung von Christie Elizondo
- Bis heute 8 Monate, seit Dez. 2024
Senior Manager Marketing
Beta Systems Software AG
- Bis heute 2 Jahre und 7 Monate, seit Jan. 2023
Head of Marketing
Spectrm
• Lead marketing team responsible for all marketing strategy and campaign execution • Collaborate with senior leadership teams to ensure marketing alignment with company KPIs • Marketing budget, spend and ongoing vendor management • Prepare monthly presentation and reporting of team projects and performance
- 1 Jahr und 1 Monat, Okt. 2021 - Okt. 2022
Senior Marketing Operations Manager
Nauto
• Manage marketing automation platform by building Marketo campaigns, pages and emails for the demand generation team and monitoring system integrations and Salesforce sync • Measure effectiveness of content, event, and webinar campaigns using funnel metrics and analytics from Marketo • Facilitated sales and marketing alignment by implementing Outreach and onboarding sales team members • Worked cross-functionally to complete a marketing automation platform transfer from HubSpot to Marketo
- 2 Jahre, Nov. 2019 - Okt. 2021
Senior Marketing Operations Manager
VSSL Agency
• Managed marketing and sales ops initiatives to support 4-6 B2B focused SaaS companies with HubSpot, Marketo or Pardot and Salesforce • Supported sales alignment in lead scoring, persona segmentation and ABM strategy while building reports and dashboards for stakeholder goals • Collaborated to build integrations for advertising, analytics, compliance, sales outreach, lead gen, events and chatbots • Manipulated data in Salesforce using process builder, workflows, Data Loader and LeanData routing diagrams
- 2 Jahre und 9 Monate, März 2017 - Nov. 2019
Marketing Automation Specialist
Gravity Global
• Collaborated with marketing, sales, content and demand gen teams to develop ABM strategy by identifying target accounts, developing scoring models, setting qualification thresholds and building persona-based workflows with Mojo Media Labs (acquired by Gravity Global) • Created email autoresponders using HTML and CSS to match client branding and nurture sequences using prospect tokens and dynamic content • Reviewed cookie policies and database consent to adhere to GDPR and CCPA guidelines
- 3 Jahre und 10 Monate, Feb. 2016 - Nov. 2019
Marketing Automation Consultant
Automize Marketing
• Consulted with clients to optimize efficiency and drive measurable pipeline conversion results in Pardot, HubSpot and Marketo marketing automation platforms • Built guided Marketo landing pages using HTML and CSS with Marketo syntax to allow clients to have flexible page assets for marketing team use • Configured Salesforce bisynchronous data mappings and integrated sales enablement tools, automation platforms, webinar systems, tracking for reports
- 1 Jahr und 11 Monate, März 2014 - Jan. 2016
Web Designer
CreativeOne
• Managed B2B marketing automation platform with primary goal to ensure proper email marketing segments for advisors based on location, license type and portfolio • Developed WordPress websites and B2C lead generation funnels for financial advisors through FINRA and SEC compliant landing pages
- 1 Jahr und 7 Monate, Sep. 2012 - März 2014
Web Optimization Manager
Adknowledge
• Optimized landing pages to improve usability and metrics, strategized A/B test plans, monitored email deliverability and created cross-client email templates • Managed mobile optimization for top advertiser landing pages to increase conversions and provide a value added proposition to working with Adknowledge
- 2 Jahre und 5 Monate, Mai 2010 - Sep. 2012
Interactive Media Designer
Uhlig
• Designed, developed, and tested internal and external web-based applications and graphics using HTML, CSS, JavaScript libraries, ColdFusion, and Adobe Creative Suite • Built wireframe mockups to present to clients and worked cross-functionally with a team of developers and designers to ensure usability and brand standards were met
Ausbildung von Christie Elizondo
- Bis heute 11 Monate, seit Sep. 2024
Business Administration
Frankfurt School of Finance & Management
The Executive MBA targets experienced business managers who display the personal, academic and professional readiness for transforming themselves into visionary and responsible leaders.
- 3 Jahre und 10 Monate, Aug. 2006 - Mai 2010
Interactive Digital Media
Northwest Missouri State University
Sprachen
Englisch
Muttersprache
Spanisch
Gut
Deutsch
Grundlagen
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