David Ruiz

Basic

Bogotá, Colombia

Skills

Digital Marketing
SEM
Social Media
SEO
Analytics
Facebook
Google
Display
YouTube
Twitter
Ads
Marketing
Business Management
Inbound Marketing
Leads Strategy
Conversion Funnel
Google Analytics
Facebook Insights
Google Trends
MediaMind
HubSpot
Big Data
Bidding Platforms
Big Data Management
Media Planning
Customer Insight
E-Commerce
Email Marketing
YouTube Analytics
Omniture
ComScore
Ibope
PPC
Web Analytics
Digital Advertising
KPI
Reporting
Content Strategy
Online Advertising
ATL
BTL
Print Media
TV
Radio Spots
TV Commercials

Timeline

Professional experience for David Ruiz

  • Current 6 years and 10 months, since Feb 2015

    Digital Marketing Manager

    Tambourine

    Identify new tools & strategies for increasing client site traffic and direct revenue through digital media and performance marketing sources, developing programs for global client base such as Marriott, Holiday Inn, Hilton & Trust Hospitality Hotels, Resorts and other destinations worldwide hyper-focused on ROI, Digital Revenue Management and E-Commerce.

  • 1 year and 2 months, Jan 2014 - Feb 2015

    Head of Digital Communication

    Avantel

    Management of digital communication activities and online marketing campaigns collaborating on the development of Online Media including SEO, SEM, PPC, E-Commerce, Email Marketing, Web Analytics, Social Media, and Digital Advertising, to ensure that all digital assets are accurate, relevant, and optimized for conversion and revenue maximization.

  • 1 year and 5 months, Sep 2012 - Jan 2014

    Senior Reporting Analyst

    Mediacom

    Digital Marketing - Big Data Management - Customer Insight and Predictive Analytics. Accounts: Procter and Gamble, Audi, Volkswagen and Hasbro. Digital planning, predictive analytics and portfolio management. Lead the Data & Analytics team to drive analytics solutions for MediaCom's clients. Designing dashboards as a effective part of a big data analytics and data warehouse management solution.

  • 8 months, Jan 2012 - Aug 2012

    Account Executive

    McCann Erickson

    Created and fostered strategic communications strategies based on client-agency relationship management and Project Management techniques. Managed client communication needs dealing with the design of strategies for the development of advertising campaigns and marketing strategies for better branding of the company (TV - Radio - Print Media).

Educational background for David Ruiz

  • 1 year and 9 months, Jul 2014 - Mar 2016

    Master in Marketing

    Universidad de los Andes

  • 4 years and 7 months, Jan 2008 - Jul 2012

    Bachelor of Business Administration (B.B.A.)

    Universidad Externado de Colombia

    Marketing

Languages

  • English

    Fluent

  • Spanish

    First language

  • Portuguese

    Basic

Interests

Marketing
Social Media
SEM
SEO
Digital Marketing
Online Advertising

Browse over 18 million XING members