Devasmita Halder
Fähigkeiten und Kenntnisse
Werdegang
Berufserfahrung von Devasmita Halder
- 11 months, Feb 2019 - Dec 2019
Category Manager
BSH Home Appliances Group
Hold P&L responsibility of laundry category at BSH India. Responsibilities included creation, execution and evaluation of product and marketing strategies for the front load and top load fully automatic washers, tumble dryers and washer dryer portfolio within the laundry care category.
- 1 year and 1 month, Jan 2018 - Jan 2019
Deputy Brand Manager
BSH Home Appliances Group
Understand the business requirement from each product division and partner senior team in strategy formulation. Post strategic alignment across key stakeholders, responsible for creating and implementing marketing plans. Solely responsible for end-to-end delivery; from, developing the creative brief to the checking of the campaign effectiveness for Laundry & Refrigeration categories in Indian market (80% of BSH IN business)
- 2 years, Jan 2016 - Dec 2017
Assistant Brand Manager
BSH Home Appliances Group
Understand the business requirement from each product division and partner senior team in strategy formulation. Post strategic alignment across key stakeholders, responsible for creating and implementing marketing plans. Solely responsible for end-to-end delivery; from, developing the creative brief to the checking of the campaign effectiveness for Laundry & Refrigeration categories in Indian market (80% of BSH IN business)
- 1 year and 10 months, Mar 2014 - Dec 2015
Senior Executive Brand Management
BSH Home Appliances Group
- 1 year and 1 month, Mar 2013 - Mar 2014
Senior Account Executive
Ogilvy
Provide strategic direction and creative briefs based on the marketing problems to enable breakthrough 360 degree campaigns. Client portfolio: Fox Crime (India), Mattel Toys, Home Centre (GCC & India), Vodafone (India & French Polynesia)
- 1 year, Mar 2012 - Feb 2013
Account Executive
Ogilvy
Provide strategic direction and creative briefs based on the marketing problems to enable breakthrough 360 degree campaigns. Client portfolio: Fox Crime (India), Mattel Toys, Home Centre (GCC & India), Vodafone (India & French Polynesia)
- 1 year, Mar 2011 - Feb 2012
Assistant Account Executive
Ogilvy
Provide strategic direction and creative briefs based on the marketing problems to enable breakthrough 360 degree campaigns. Client portfolio: Fox Crime (India), Mattel Toys, Home Centre (GCC & India), Vodafone (India & French Polynesia)
- 3 months, Oct 2011 - Dec 2011
Intern
Ambience Publicis
Provide strategic direction and creative briefs based on the marketing problems to enable breakthrough 360 degree campaigns. Client portfolio: Citibank
- 3 months, Jun 2011 - Aug 2011
Intern
Ogilvy
Provide strategic direction and creative briefs based on the marketing problems to enable breakthrough 360 degree campaigns. Client portfolio: Pramerica Mutual Funds and Kimberly Clark (Kortex)
Ausbildung von Devasmita Halder
- 2 years, Apr 2009 - Mar 2011
Communication Management, Advertising
International School of Business & Media
Advertising
- 3 years, Apr 2006 - Mar 2009
Mass communication
University of Calcutta
Journalism & Mass Communication (Honours/Major)
Sprachen
English
C1 (Fließend)
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